SE Ranking News
Failing Successfully: SEO failure stories to learn from
Nov 27, 2020 7 min read

Read our collection of SEO and marketing failures to learn from other people’s experience and avoid some devastating mistakes. Changes to website structure, little errors in the robots.txt file, or lack of unique content—these can negatively impact search engines rankings without you even knowing.

Anastasia Osypenko
SEO Insights
What does it mean to canonicalize a page and when do you need canonical tags?
Nov 26, 2020 14 min read

The proper use of canonical tags is a part of SEO basics. However, if set incorrectly, canonicalization may not bring the desired result and lead to lower rankings due to duplicate content issues. In this post, you'll find all the necessary tips and tricks that will help you properly use canonicals for various purposes and avoid all the possible pitfalls.

Alexander Lushin
SE Ranking News
SE Ranking updates: October 2020
Nov 03, 2020 5 min read

We continue expanding the platform's functionality. In October, we redesigned the My Competitors module and improved the UX of the Rankings tool. Filter presets, new SERP feature, your own favicon in White Label, and 4 new keyword databases are also among our latest updates.

Anastasia Osypenko
SE Ranking News
Halloween Party at SE Ranking
Oct 30, 2020 1 min read

We invite all the SE Ranking users to play a Halloween game. Many spooky guests have broken loose in SE Ranking and are lurking across the platform’s pages. Help us find them all before midnight November 1st. Three winners will be chosen in the end from all the participants who get the maximum number of points. If you win, we will prolong your SE Ranking subscription for a month. If you lose, your website will be haunted 👻

Svetlana Shchehel
SEO Insights
Robots.txt file: What it is, how to set it up, how to check it
Oct 23, 2020 13 min read

Learn why you need a robots.txt file, which pages should be excluded from crawling with its help, and how to configure the file properly. Here, you'll find general robots.txt file contents requirements, information on the directives supported by popular search engines as well as some examples of robots.txt files.

Kelly Breland
SE Ranking News
SE Ranking updates: September 2020
Sep 29, 2020 6 min read

We added bulk analysis to the Keyword Research tool, expanded filtering options in Rankings, and integrated keyword ranking data into Analytics & Traffic. Also, there are more customization options for White Label users and new opportunities for managing backlink building processes.

Anastasia Osypenko
SEO Insights
The ultimate guide to guest posting
Sep 28, 2020 38 min read

Quality guest blogging is time-consuming, and still, marketers are eager to invest their time into crafting guest articles. In this blog post, we’ve outlined the benefits that guest posting can bring along with some pitfalls you need to be aware of. Learn whether guest blogging is the right thing for you and if so, build your own impactful guest posting strategy based on the practical tips from SE Ranking team and SEO experts we reached out to.

Svetlana Shchehel
SEO Insights
The mechanics behind keyword clustering
Sep 22, 2020 15 min read

Keyword clustering gives you a clearer picture of what content to create and how to organize it across pages, what phrases to rank for, and how to promote different segments of your site. When done automatically in SE Ranking, it saves you time and allows you to group and analyze your semantics quickly and efficiently.

Anastasia Osypenko