SEO Dashboard
Your SEO hub for tracking performance and progress across all projects
Do more with our SEO dashboard
Explore SE Ranking’s robust feature set on a fully customizable workspace
Key metrics
Assess your SEO performance under one hub. Get key indicators like organic traffic, backlink and keyword count, overall visibility, and website health score.
Analytics and traffic
View data from GA4, Google Search Console, and Matomo. Monitor clicks, user behavior, conversions, and other valuable engagement metrics.
Competitive research
Track your top competitors, including their estimated traffic and Domain Trust. Uncover new opportunities by monitoring your organic and paid traffic, and keyword data.
Backlink profile overview
Check backlinks, referring domains, toxic and broken links, anchor texts, and Domain Trust metrics to support healthy link building.
Website audit overview
Get a snapshot of your site’s technical health, including errors, warnings, and notices. View your health score and total pages crawled.
Rankings
Track keyword rankings by search engine and location. Monitor visibility trends and see which terms moved up, dropped, or rank in the top 3, 10, 30, or 100.
Agency-ready features for smarter SEO monitoring and collaboration
Multi-project management
Manage sites from multiple clients on one platform. Switch between SEO dashboard reports and give user seats different access levels.
White Label option
Customize your dashboard with your agency’s branding. Add your logo, domain, and colors to deliver a seamless, brand-consistent client experience.
Easy reporting
Showcase your SEO results in seconds. Share dashboard guest links to reveal real-time website statistics to clients. No need to log into the platform.
Chosen by agencies and large teams
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Get the SEO data you need, how you need it. Start optimizing today.
Optimize your performance with real-time insights
Curious about other SEO dashboard features for deeper analysis? Let's take a look.
Performance & analytics integrations
Connect your Google Search Console account to perform various tasks under one SEO roof. Review keyword performance and integrate your GA4 and Matomo accounts to analyze traffic sources, user behavior, and conversions. Get a complete view of your SEO efforts and how they impact user activity on your site.
Insights
Turn raw data into action. Get categorized SEO insights and practical, data-driven recommendations based on your website’s performance. Spot issues, identify opportunities, and focus on what truly drives better rankings.
Content Analysis
Find high-potential content that needs on-page SEO improvemetns. Use metrics like Content Score, ranking position, and search volume to evaluate pages, and get tip for boosting keyword usage, structure, and overall relevance. Get your content to start performing better in SERPs and attracting more organic traffic.
SEO Task Manager
Stay organized with a built-in SEO task manager. Track progress in one place and ensure every SEO action is intentional, timely, and well-documented—whether working solo or with a team.
Use advanced reporting features to show off your SEO data
Own your SEO insights. Automate, customize, and scale workflows and reporting with SE Ranking’s API and Looker Studio templates.
Looker Studio templates
Integrate SE Ranking data with Looker Studio to build dynamic, visually rich, customizable SEO dashboards. Use pre-built templates to review competitor performance, monitor backlink profiles, track website audit results, keep pace with your keyword rankings, and view traffic and e-commerce data.
SEO API
Collect essential data with SE Ranking’s API. Gain insights into your website, competitors, keywords, backlinks, site audits, and more. Automate data collection, generate reports at scale, and integrate it all into your BI systems, reports, or apps.
Trusted by professionals worldwide
Which metrics are included in SE Ranking's SEO dashboard?
SE Ranking’s SEO Dashboard offers a comprehensive overview of your website’s performance, integrating key metrics to improve how you monitor and optimize your SEO strategy.
View keyword rankings, search visibility data, competitor performance insights, and analytics from Google Search Console, GA4, and Matomo. Get detailed information about your backlink profile, including its Domain Trust score, total backlinks, referring domains, and toxic and broken backlinks.
It also presents your website’s health score, technical issues (and how many), and the Content Score, among other content-related metrics.
How can I customize the dashboard’s layout and widgets?
Fully customize your dashboard by choosing which widgets to show or hide from the list: Key Metrics, Competitive Research, Analytics & Traffic, Website Audit, Rank Tracker, Content, Backlink Checker, Marketing Plan, and Insights. Choose which sections to display, click the “X” to remove any block, and rearrange the layout with simple drag-and-drop controls.
Which integrations does SE Ranking’s SEO dashboard support?
SE Ranking’s SEO reporting dashboard integrates with:
Google Search Console: View keyword impressions, clicks, CTR, and rankings.
GA4: Track traffic, user behavior, and conversions.
Matomo: A privacy-friendly analytics tool for monitoring traffic and engagement.
Once connected, your key metrics will appear together automatically in SE Ranking’s dasboard.
Does SE Ranking’s SEO dashboard integrate with Looker Studio? What templates do you have?
SE Ranking integrates seamlessly with Looker Studio to give you dynamic and insightful SEO report dashboards. Choose from four pre-built templates powered by SE Ranking’s custom Looker connectors:
Competitor Analysis template
Backlink Checker template
Website Audit template
Rankings template
We also provide four more templates with data from SE Ranking, Google Analytics 4, and Google Search Console:
Core SEO Data dashboard: Monitor keyword rankings, visibility, and technical SEO metrics.
Traffic Acquisition dashboard: Analyze traffic sources and user behavior.
E-commerce dashboard: Track revenue, product performance, and conversion metrics.
SEO Agency Manager dashboard: Manage multiple client projects from one SEO hub.
How many keywords and ranking positions can the dashboard monitor?
It depends on your subscription plan. Each plan comes with a specific keyword tracking limit:
Essential plan: Track up to 500 keywords
Pro plan: Track up to 3,500 keywords
Business plan: Track up to 15,000 keywords
Does SE Ranking’s SEO dashboard support white label branding
Yes, SE Ranking’s SEO monitoring dashboard supports full white label customization. It’s ideal for agencies delivering SEO services under their own brand. Customize the domain, interface (logo, colors, login page), and control client access. Send White label SEO dashboards from your own email. Each of these features and more are included in the Agency Pack, which is available as a $50/month add-on to annual Pro and Business plans.
Can I share the SEO agency dashboard with clients?
Yes, you can share SE Ranking’s SEO dashboard with clients. Grant access via guest links or through white label portals to enable clients to view project data without needing a full account, and even control which sections and data they can see.
Is SE Ranking’s SEO dashboard suitable for agencies and enterprises?
Yes, SE Ranking’s Analytics SEO dashboard is a great fit for both agencies and enterprises. It supports multi-project management, customizable reporting with white label options, and seamless integration with tools like Google Analytics, Search Console, Matomo and Looker Studio. You also get team access controls and deep SEO insights. These cover everything from keyword rankings and technical audits to backlinks and competitor performance.
What is the difference between SEO dashboards and SEO report generators?
SEO dashboards provide real-time, interactive visualization of key SEO metrics. Ours is designed for ongoing monitoring and analysis to give you instant, centralized access to keyword rankings, traffic trends, technical issues, and backlink status. Customize it, filter data, and quickly spot performance changes. SEO report generators create structured, scheduled reports meant to be shared with clients or stakeholders. These reports are typically static, offering a snapshot of performance over a set period (weekly, monthly, etc.). This makes them ideal for documenting progress and supporting decision-making.