AI Search Toolkit
Conventional SEO tracking is becoming obsolete. Generative engine optimization (GEO) is the future, so pioneer it with our AI visibility tool. Track your presence, mentions, and competitors in Google’s AIO results, ChatGPT’s responses, and more.
Optimize for AI search with confidence
Use our new LLM SEO tool to see how your brand ranks across AI answers. Track competitors. Build lasting AI visibility
Track your AI brand mentions
See when, where, and how AI tools mention your brand. Identify AI visibility gaps and close them fast.
Monitor your rivals in AI search
Check what’s got AI mentioning your rivals. See where competitors win, and where you can beat them.
Measure and grow your AI visibility
See how your AI visibility evolves and what’s driving it. Use historical data to rise above the noise.
Save hours with automated tracking
Get precise, real-time insights into AI responses. Automatically tracked. Instantly actionable.
The one powerful toolkit you need for AI search optimization
Crack Answer Engine Optimization (AEO) with real data and actionable insights. Show up where your audience is looking
Google AIO Tracker
Track your presence and performance in Google’s AIOs
Monitor brand mentions and links triggered by the keywords you track
Check competitor brand mentions with side-by-side comparisons
Test real prompts and discover what drives visibility in AI answers
Turn data into informed content choices to improve AI presence
See how your AI visibility shifts—and why
AIO Research Tool
Run domain visibility and AI snippet analysis
Check how often AI responses cite a specific domain
Track brand mentions in AI answers across any domain
Track link presence dynamics, traffic, and average positions
Review links and mentions for individual keywords
Boost your generative engine optimization strategy
LLM Tracker
Track how ChatGPT frames your brand vs your competitors’
Track brand mentions and links in ChatGPT’s answers
Review ChatGPT's responses to your queries
Monitor and compare competitor mentions with yours
Check how your mentions rank in generated answers
Track changes in your ChatGPT visibility over time
LLM Visibility Research
Evaluate any brand’s visibility in ChatGPT responses
Measure the brand’s overall visibility across relevant topics and industries
Check its mention frequency in ChatGPT answers
Learn the average position of your mentions in the lists of suggested brands
Filter prompts by niche and topic for deeper diving
Access historical data to monitor dynamics
Run your entire SEO workflow on a single platform
Research, optimize, track, and report with SE Ranking. Get intuitive solutions and high-fidelity data
SEO Research
Target relevant keywords, track traffic, and retrieve competitor insights. Research AI Overview performance and know more about your niche to build winning SEO strategies.
Content & Optimization
Use AI to create content faster and optimize it intelligently. Spot and fix technical issues to boost site performance.
Visibility Tracking
Monitor keyword rankings across major search engines, now with AI results tracking, all in one place.
Reporting & Collaboration
Keep your team and clients aligned with scheduled reports, guest links, and custom access. No busywork. Just clean collaboration.
Why SEO pros in 150+ countries choose us
We use SE Ranking to build winning SEO strategies for our clients. Their suite of tools allows for robust market research, competitive analysis, and website audits—all of which serve to inform our SEO campaign roadmaps.
We use SE Ranking to overcome many SEO-related challenges, from researching keywords to conducting granular analyses of various client-related issues that ultimately help us save a significant amount of time and streamline processes.
Because SEO is time-consuming, SE Ranking’s tools are a great help here. We use it for detailed audits, keyword research, performance monitoring, and reporting. But apart from the actual SEO workflow we do for clients, we also use SE Ranking for our sales process. It helps us build trust with current and potential customers as we can give them a comprehensive overview of the current situation and advise on the next steps.
How does the AI Search Toolkit work?
The AI Search Toolkit monitors AI-generated answers tied to the keywords you track. It also checks for linked and unlinked references to brands, products, businesses, or personal names. You’ll see if your website or brand is mentioned, whether it’s linked or not, and where it appears among the sources. You can also monitor how often your competitor domains or any sites of interest are cited, so you can spot trends in visibility over time.
What’s the difference between the AI Search Toolkit and traditional SEO tools?
Traditional SEO tools check to see if your website links appear for targeted keywords in the search engine results page. The AI search grader focuses on generative engine optimization (GEO). It monitors answers generated by ChatGPT, Google’s AIOs, and others. Here are the metrics it tracks:
- Mentions in AI answer texts with and without site links. It captures brand mentions and other references.
- Links to websites that AI use the most to generate answers and that appear most often in the cited sources section.
- Citation dynamics, traffic driven by AIOs, and average ranking within generated responses.
AI Search Toolkit is built for SEO pros. It blends classic workflows with the latest in Answer Engine Optimization (AEO) and combines AI brand tracking, citation analysis, competitor monitoring, and LLM response evaluation. And you get all of this on one intuitive platform. Get the data you need to stay visible and competitive in AI search.
Can I track the visibility of specific keywords?
Yes, you can use SE Ranking’s AI Results Tracker to monitor AI brand mentions and links for your target keywords. It shows whether your brand appears in AI answers triggered by your target queries, where it ranks, and how your visibility changes over time.
What’s the AIO Research Tool, and how does it help?
The AIO Research Tool analyzes domain visibility and Google’s AI snippets. It shows how often that domain is cited or mentioned in AIOs, tracks citation frequency, collects average positions, and estimates traffic from AIOs. You can also filter it by keyword groups to analyze citations and mentions in each topic.
Why do I need to optimize my website for AI search engines?
Traditional search engines still matter, but AI engines like ChatGPT, Gemini, and Claude are attractive to users because they give quick, direct answers. Since more people are using AI, not being mentioned in them could hurt your overall visibility. Tracking AI results and optimizing for them keeps your brand visible to clients who use AI search tools.
Which AI search systems does the tool analyze?
SE Ranking’s AI Search Toolkit analyzes answers generated by ChatGPT, ChatGPT Search, and Gemini. As of now, it only reviews Google’s AIOs and ChatGPT, but we’ll upgrade it to cover more tools in future updates.
How does ChatGPT tracking differ from Google AI Overviews tracking?
Both focus on two different AI environments. Google’s AIOs are AI-powered snippets seen on Google SERPs. They answer user queries and are supported by source links. AIOs are an AI-enhanced Google search feature separate from ChatGPT, which is an AI answer engine. ChatGPT is similar to AIOs in that it responds to user queries and supports its answers with source links. But both use different indexes to source answers.
Can I compare my visibility with competitors?
Yes. SE Ranking’s AI Results Tracker shows how often competitors appear in AI-generated answers for your keywords, helping you benchmark visibility and spot opportunities to outrank them.
Turn AI search into your next growth channel!
Adapt to the changing search rules faster than your rivals.