The backlink analysis tool created to help you build a data-driven link building strategy
Your competitors’ backlink profiles put in numbers, lists, and graphs
Get actionable SEO data on:
Domain Trust is a metric developed by SE Ranking to predict the ability of a domain to rank well in search engines
Page Trust is a metric developed by SE Ranking to predict the ability of a specific page to rank well in search engines
The total number of referring domains that link out to the analyzed domain/URL
The total number of backlinks that link out to the analyzed domain/URL
The ratio between Dofollow and Nofollow backlinks that link out to the analyzed domain/URL
Examine any backlink profile from every possible angle
Check the dynamics of new & lost website backlinks and referring domains
Understand which regions most of the links come from (based on referring IPs and subnets)
Analyze anchor text distribution across referring domains and backlinks
Find out which pages are linked out to the most
Run a backlink analysis against key parameters
Link attribute that instructs search engines to crawl or ignore a backlink
Discover whether a link comes from an image or is placed within a text block
Clickable text that is used in inbound and outbound website links
Domain ranking score metric developed by SE Ranking based on multiple factors including domain backlink profile quality
Another metric developed by SE Ranking to measure the ranking potential of particular pages based on page-specific factors
Domain metric provided by Alexa that measures general website popularity compared to other websites across the world
First seen/Last seen
Date when a backlink was first spotted and last seen by SE Ranking’s crawler
IPs & subnets
Unique IP addresses and subnets that link out to a website
Any website backlinks discovered via the Backlink Checker tool that are a target of high interest can be added to the Backlink Monitor tool where the system will automatically track their status on a daily basis.
Real-time backlink status checker
For an extra fee, you can use the option and get additional real-time metrics for analysis, including those that change over time. Unlock the following SEO metrics:
Actual status of backlink: found / not found
Our crawler will check in real-time if the backlink is still there
Google index status: yes/no
Find out if Google “knows” about a web page and put it in its database
* You can use this feature independently from you pricing plan through your “in-service wallet”.
Frequently Asked Questions
How do backlinks affect my rankings?
If your website or specific web pages have multiple links pointing out to them from many authoritative websites, search engines like Google and Bing can see this as a sign that your content is of high quality. As a result, your web pages will have a higher search visibility and SERP rankings.
How do I get backlinks to my site?
There many ways of building or earning backlinks for your website:
Reach out to influencers
Comment on niche forums, blogs, and provide a link
Create viral shareworthy infographics
Improve existing popular content and get similar backlinks
Write quality guest posts on niche sites
Replace broken links with a link to new content
What are SEO backlinks examples?
Backlinks can have many forms, such as:
An image, banner or badge
Embedded in a video
Embedded in an infographic
An empty link
How do I find my competitors’ backlinks?
Backlink research is essential to learning linking trends, patterns, and opportunities. Open a backlink checker or backlink analyzer tool and enter your competitor’s website URL. Once the report is ready, you’ll get a list of every backlink that’s linking out to that competitor’s website.
How do I check spam backlinks?
Spam backlinks, aka bad, toxic, or unnatural backlinks, ultimately lower your website’s SERP rankings and are likely to have one or more of the following features:
Low domain authority
Low trust flow
Low citation flow
Misleading anchor text
Multiple outbound links on a single page
Unusual inbound/outbound link ratio
How many types of backlinks are there in SEO?
There are 19 types of backlinks:
Guest post & article bio
Free blog post
Badge, image, banner
Newsworthy press release
Catalog, general business and article directory, roundup, listing
What are backlinks in SEO?
A backlink is a link that’s created when one website links out to another. Another name for backlinks is inbound or incoming links.
How does a backlink work?
Backlinks pass link juice from page to page which is the amount of authority or value that a link sends to the website it links out to. Links from authoritative and relevant websites get more link juice, and as a result, help pages get higher SERP rankings.
Can backlinks hurt your site?
Quality backlinks let search engines know that a trusted resource confirms the quality of a page’s content. So, links from authoritative sites can boost page rankings. However, backlinks from spammy websites may harm site rankings and even lead to penalties.
SE Ranking also allows me to dig deep into competitive research which also guides me into making the correct decisions deciding on what actions to take next. The backlink checker is also another great tool to use as it gives me all the up to date relevant data I need to keep on top of my back link campaigns. If you like offering your clients easy to understand reports SE Ranking also enables you to create unique reports which is great to keep your clients up to date. With all the benefits I have mentioned above, SE Ranking is my favourite tool within my SEO tool box which I always use first.
A great alternative to Ahrefs or Semrush
SE Ranking has everything I need to track our website SEO. It shows rankings in different locations, both for desktop and mobile, sends me website audit and its score, also there I can find my website (or my competitor’s) backlinks and track them. SE Ranking helps optimize our SEO and PPC activities, and also improve our search engine positioning. Before we used different tools but now with only one platform we can cover almost all needs. And also, compared to Ahrefs and Semrush it saves us money that is one more reason to recommend this tool.
Great SEO tool for SMB
This SEO solution offers all the tools you need to do SEO like a pro. Track rankings, check and monitor backlinks, analyze competitors, perform organic and PPC keyword research, manage social media, even audit your website. Plus, it’s pocket-friendly which gives small businesses the opportunity to compete with major brands for a fraction of the cost they pay. They are also constantly adding new stuff and tools to give us even more options of doing SEO.
Strong one stop SEO Shop
The ability to monitor multiple terms, split out into separate projects by client or product or whatever you need, means that this has become a seriously useful tool alone. And THEN you’ve got all the strong backlink / competitor backlink tools, not to mention workflow management and even perfectly reasonable and practical website auditing AND YOU GET ALL THIS FOR (at time of writing obviously) £23 a month!