Competitor Analysis Tool

Analyze your and your clients' rival websites to gain valuable business insights

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Break down any website to specific details
Enter any domain name or URL and get a 360-degree view of your competitors’
organic and paid promotion strategies
Traffic
Keywords
Competitors
Ads
Historical Data

Get an overview of competitors website visits in one click

Analyze competitors' paid and organic campaigns and see the dynamics
Estimated clicks per month
Competitors' traffic cost
Top performing competitor keywords
Analyze the impact of algorithm updates on site's online presence
Get comprehensive data on your competitors’ keywords
Our competitor keyword checker module allows you to find competitors' keywords, analyze their SEO metrics, and compare them to yours.
Keyword rankings, new and lost keyword statistics
Search volume and keyword difficulty
CPC and number of advertisers
Estimated cost per target keyword
Search results overview by country
Learn more

What is competitor website analysis?

What is competitor website analysis?
What is competitor website analysis?SEO fundamentals
Competitor website analysis is a process in which you examine your website competitors to understand their online strategies, strengths, and weaknesses. To proceed to this step, you first need to find competitors that go against you in search. Then, you should review two main traffic sources–their organic and paid traffic, keywords they target in SEO and PPC campaigns, backlinks as well as ads. You can find all this PPC and SEO competition data and much more in our tool in a convenient format.
Understand your competition
Perform competitor research, find newcomers, check their domain authority, and compare your target keyword to your rivals’ with our SEO competitor checker tool.
Find competitors in PPC and SEO
Review competitor distribution in organic and paid search
Analyze keyword overlaps between your website and search competitors
Run competitor keyword analysis and compare results with your domain

Expand your keyword list within one ecosystem

Find plenty of potential keyword opportunities using SEO Competitor Research and Keyword Suggestion Tool
Filter and group non-targeted keywords together based on their real-time metrics using Keyword Manager
Export and add new keywords to your content plus monitor their rankings with our Rank Tracker
Discover your competitor’s most profitable ads
Conduct PPC competitor research to see what keywords your competition targeted in their campaigns. You’ll be able to discover what ads work best for them and build better ones for your own campaign
Google Ads marketing campaigns
Competitive keyword ads
Monthly ad history

Get The Bigger Picture With Historical Data

Analyze any metrics in dynamics with our powerful competitor checker
Get a 360-degree view of the market
See how the niche landscape has evolved over time—which players joined the race and who couldn’t stand the competition.
Repeat your rivals’ success stories
Trace your competitors’ steps all the way to the top and use their tactics to enhance your own promotion strategy.
Discover the reasons behind traffic drops
Identify when website visits dropped and find correlations with changes made to the site or Google algorithms updates.
Spy on your competitors’ ads
Conduct a PPC competitive research to see what keywords your rivals have been targeting in their campaigns and which ads worked best for them.

The biggest Data Base in US

Keywords
Domains
Backlinks
1.3B
Americas
USA
567M
Canada
485M
530M
Asia
Philippines
46M
United Arab Emirates
31M
3.2B
Europe
United Kingdom
760M
Germany
697M
428M
AmericaS
USA
144M
Canada
46M
453M
Asia
India
52M
Singapore
32M
1.1B
Europe
United Kingdom
106M
Ukraine
68M
3T
Backlinks Indexed
262M
Domains indexed
7B
Pages Crawled Daily
3T
262M
7B

Flexible Competitor Research Tool pricing in your SE Ranking toolbox

Choose your ideal pricing plan, request a custom quote, or test this tool out with a free trial.

Essential
Essential

$65.00
/month

50 Domain/URL checks per day

Up to 5 projects

  • 500 keywords for Rank Tracker
  • 100,000 pages for Website Audit
  • Backlink Gap Analyzer
See pricing plans
Pro
Pro

From

$119.00
/month

100 Domain/URL checks per day

All Essential features with extended limits

  • from 2000 keywords for Rank Tracker
  • from 250,000 pages for Website Audit
  • User seats
See pricing plans
Business
Business

From

$259.00
/month

300 Domain/URL checks per day

All Pro features with extended limits

  • from 5000 keywords for Rank Tracker
  • from 700,000 pages for Website Audit
  • API access
See pricing plans
See all pricing plans
trustpilot
4.5 rating

4.2

g2-crowd
5.0 rating

4.8

get-app
5.0 rating

4.7

capterra
5.0 rating

4.6

Why businesses from 150+ countries choose us? Read testimonials
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