1 agency, 1 powerful toolkit, 4 standout SEO wins: How Cardeseo drives results with SE Ranking
Now spends 70% less time on reporting thanks to automated GA/GSC integration.
Secured multiple contract renewals from improved service quality.
Scaled from 30 to 200+ clients without expanding the team.
Brought a zero-traffic site up to 3.8K clicks and 138K impressions.
Revived a stagnant site, now with 38.1K clicks and 1.6M impressions.
Took a declining site back up to 54.4K clicks and 5.7M impressions.
Meet Cardeseo: A team of technical and local SEO experts helping small businesses get noticed online
Cardeseo is an SEO agency that uses technical and local SEO solutions to help freelancers and small businesses boost online visibility. The Cardeseo team scaled their reputation by doubling down on SEO strategies that actually move the needle. The team fixes underperforming websites and helps local businesses get found online and drive more traffic.
While Cardeseo works across industries, it specializes in the hospitality and professional services sectors. Its 12-person team takes a practical approach to deliver SEO strategies that are as effective as they are actionable.
Agency and client wins with SE Ranking
Cut time by 70% with Report Builder and GA/GSC integration
Like many growing agencies, Cardeseo hit a wall with manual reporting. The team spent approximately 2 hours per client each month to compile data from Google Analytics, Google Search Console, and various rank tracking tools. The total time hit 60 hours monthly across Cardeseo’s client base.
This manual approach created a problem domino effect.
Cardeseo needed an all-in-one, powerful, and cost-effective SEO platform with reliable tracking tools and reporting automation functionality. After evaluating all options, the team settled on SE Ranking, which stood out because of one tool:
Report Builder: Provides unlimited automated SEO reports with direct Google Analytics and Google Search Console integration, scheduled delivery, white labeling, and a wide customization feature range.
Here’s an example of a client report created with Report Builder:
The results didn’t take long to surface.
Cardeseo reduced reporting time by 70%, which translated into direct cost savings and better client service. The team scaled from around 30 to over 200 clients without needing new hires, and improving the reporting process helped Cardeseo renew multiple annual contracts.
Saving time was only step one. With more room to breathe, the Cardeseo team could finally focus on delivering results to clients that move the needle. Here’s how expanding time for strategic decision-making paid off for three of Cardeseo’s clients.
From zero traffic to ~3.8K clicks and 138K impressions
When this client came to Cardeseo, it was virtually invisible online, with almost no traffic, zero authority, and no backlink profile. The client’s site averaged only a handful of visits per week.
Cardeseo turned things around by taking a two-phase approach. It focused on SEO recovery and long-term success.
- Phase 1: Technical cleanup & content development
Cardeseo began by using SE Ranking’s Website Audit tool to perform a full technical audit The team resolved structural site issues and optimized key site pages. SE Ranking’s Keyword Research tool helped the team create blog content by revealing relevant, high-opportunity search terms.
- Phase 2: Backlink building for authority
With a solid on-page foundation in place, the team rolled out a targeted backlink campaign using SE Ranking’s Backlink Checker and Backlink Monitor tools to track progress and identify niche-specific link building opportunities.
The results came in just 12 months. The client’s transformation from invisible to well-known was remarkable:
- Clicks: From nearly zero to 3,830 per year
- Impressions: Reached 138,000
- CTR: Climbed to 2.8%
- Average ranking position: Improved steadily month over month
From years of neglect to 38.1K clicks and 1.61M impressions
Another client came to Cardeseo with a frustrating problem: a well-performing but slowly degrading website. Despite having once-successful, years of neglect had taken their toll. The site lacked mobile optimization, hadn’t gained new backlinks in ages, and was losing ground to more active competitors.
Cardeseo used a comprehensive SEO strategy to bring the client’s declining website back on track.
- Step 1: Full health check
The Cardeseo team first used SE Ranking’s Website Audit tool to uncover the site’s pain points. The audit flagged outdated technical elements, broken links, and missed opportunities.
- Step 2: Content refresh and expansion
Cardeseo used SE Ranking’s Competitive Research and Keyword Suggestion tools to refresh underperforming pages, fill content gaps, and re-optimize high-potential articles.
- Step 3: Ongoing monitoring
The Cardeseo team set up automated ranking reports and integrated Google Search Console directly into SE Ranking to monitor progress weekly and make adjustments as needed.
Cardeseo turned things around fast. The site saw major gains within just three months:
- Clicks: 38,100 over the analyzed period
- Impressions: 1.61 million
- Average ranking position: Climbed to 11.2
From website performance plateau to 54.4K clicks and 5.7M impressions
This client came to Cardeseo with a different kind of challenge: a large website with strong historical traffic that had recently plateaued and was starting to slip. Despite years of solid performance, the site was weighed down by slow load speeds, thin content on key pages, and unoptimized metadata that undermined its otherwise high-quality quality content.
Cardeseo tackled these issues with granular technical SEO fixes.
- Step 1: Complete diagnostic
The team ran a comprehensive website audit to detect speed issues, crawl errors, and page structure problems.
- Step 2: Strategic restructuring
The team used SE Ranking’s keyword research insights to restructure key service pages, then optimized them to match search intent and user expectations better.
- Step 3: Performance tracking
Cardeseo used SE Ranking’s Rank Tracker and performance dashboards to monitor the impact of changes and catch new issues quickly.
This technical intervention transformed the site’s trajectory over a 10-month period:
- Clicks: 54,400 over the analyzed period
- Impressions: Over 5.7 million
- Average position: Stabilized at 11.2
- Most importantly: Haled the site’s steady decline and restored growth momentum
Takeaways
Cardeseo’s story proves that the biggest growth barriers aren’t always about talent or market opportunity, but about operational efficiency. Eliminating time-consuming manual work unlocks the strategic focus needed by you and your team to make big positive changes for clients.
But you need to support strategy with the right toolset to make it happen.
Below are the tools behind Cardeseo’s success:
- Report Builder: Offers unlimited automated SEO reports, plus GA/GSC integration for seamless data flow, scheduled delivery, and customization options.
- Website Audit: Get a complete technical check-up that identifies website performance bottlenecks
- Keyword Research: For content gap analysis and optimization opportunities
- Competitive Research: Get a market analysis of your online competitors.
- Backlink Checker: Spot high-quality link-building opportunities
- Backlink Monitor: Track link acquisition impact and authority growth.
- Rank Tracker: Get real-time ranking performance and progress tracking.
Ready to replicate this success? Start your 14-day free trial of SE Ranking.