Svetlana is a content marketer and editor at SE Ranking. Her interests span across digital marketing, SEO, and translation. She regularly shares her expertise on the SE Ranking blog and across various marketing media. Svetlana believes that complex notions can be explained in plain words and loves creating immersive stories. Svetlana spends most of her evening hours learning new languages, planning memorable trips, and petting her cat.
Joel Bondorowsky is an Israel-based PPC and marketing growth expert who has contributed to dozens of successful projects including Wix and SimilarWeb. In the interview, he shares his thoughts on the new privacy regulations, extensive automation, and offers some tips on remaining competitive in the rapidly changing PPC landscape.
In e-commerce marketing, the focus always falls on new customer acquisition. However, to keep growing in a sustainable way, a business should be focusing on the clients who already have ordered from you.
In this post, we explore why existing customers are so important to e-commerce businesses and offer practical tips on how you can work with them.
The power of internal linking is often underestimated. And still, a killer internal linking strategy may bring you closer to reaching your goals. In this post, we'll explain why internal linking matters and how you can get the most out of it.