URL Ranking Checker

A Rank Tracker is an SEO tool that monitors how your website ranks for selected keywords on search engines over time. It captures real-time or periodic data—such as keyword positions, ranking fluctuations, SERP features, and historical trends—to help you measure SEO performance and make informed decisions. This tool generates a detailed search engine ranking report and often provides competitor insights, location-specific tracking, and automated reporting.

Our website SEO ranking checker performs precise daily rank tracking. We keep a cached copy of the SERP to validate its accuracy. The tool provides SEO progress data and traffic estimations with precision using its own crawlers, advanced data processing algorithms, and AI-powered formulas. It factors in location, device, and language.

Our SEO ranking monitor lets you track local SEO positions by specifying the location and language settings for your tracked keywords in Google. This ensures accurate performance data for specific regions. Choose from countries, cities, or ZIP (postal) codes to see how your site ranks locally, helping you optimize your SEO strategy for targeted markets.

SE Ranking’s keyword rank tracking tool lets you monitor anywhere from 5 to 20 competitors. After adding them, you can track how well they are ranking for your target keywords. To check their positions, go to the Added Competitors section and review the Overall and Detailed tabs. The first report shows ranking data categorized by the search engine. The second report presents detailed keyword rankings for each competitor separately.

Our SERP rank checker lets you monitor 37+ SERP features, including AI Overviews, for all your added keywords. We’re constantly adding new features to keep your tracking current. To view these features, go to your project and check the keyword table under the Detailed report tab. You’ll find a special column with SERP features where your keywords appear in search results. Use filters to find organic keywords with SERP features. If an icon is highlighted in blue, it means your website successfully captured that feature.

The Google Rank Checker is part of our comprehensive set of over 30 SEO tools, each of which are included in our paid subscriptions. For example, the Pro plan is priced at $119/month. On this page, though, you can use the ranking checker online at no cost, checking up to 5 keywords on Google daily for free. You can also sign up for a 14-day free trial to experience the full suite of SEO tools.

Yes, SE Ranking provides seamless integration with Google Looker Studio so you can directly import and visualize keyword rank tracking data. After a simple configuration, you can create a customized report that displays desktop and mobile rankings, top position distribution, search visibility, cross-engine comparisons, and other keyword metrics. This is one of the seven pre-built Looker Studio templates we’ve created, with others available for website audits, competitor analysis, traffic acquisition, e-commerce, and core SEO metrics.

SE Ranking is committed to protecting user data through transparent and lawful practices. It collects personal data only when necessary and uses it to enhance services and user experience. It ensures robust security measures to prevent unauthorized access or misuse. Users retain control over their data, with the right to access, modify, or delete it as needed.

There are dozens of tools on the market. Free options like Google Search Console and Bing Webmaster Tools are available to everyone, but their data is limited to average positions, clicks, and impressions (and only for a single search engine). If you want more comprehensive insights, including SERP features, search volumes, and consolidated reports across multiple search engines, it’s best to use a third-party online SEO rank checker. For example, SE Ranking’s rank checker for websites delivers precise daily ranking updates, supports multiple search engines, devices, and locations, lets you group and tag keywords, sends alerts on ranking changes, compares competitor performance, and integrates with Google Analytics and Search Console.

To monitor how your brand appears in AIOs, ChatGPT, Perplexity and other AI chatbots, use software designed for this purpose. For example, SE Ranking’s AI Search Toolkit lets you see whether your website is mentioned in AI Overviews, AI Mode, ChatGPT, and similar features, track organic AI overlap, and compare your AI visibility against competitors, with cached SERP copies available for every date and keyword.