User intent is the term used to describe the goal behind an internet search. Check out this article to learn why it matters for SEO, and how to identify & best optimize for user intent.
Knowing all the indexed site pages isn’t enough—you need to be aware of all the crawlable pages. Here we discuss how to find and manage all of your site’s pages.
When we visit a web page and no content shows up, a three-digit code that tells us exactly what went wrong. In fact, these codes can tell you an entire story. Learn about common HTTP status codes here.
Favicon, shortcut icon, website icon, tab icon, URL icon, or bookmark icon are all different names that are used to describe the same thing—the compact image that acts as a website’s mini logo. This blog post focuses on figuring out what other purposes favicons have, where you can spot them, what it takes to create one, and which favicon format is best.
Learn how to identify which content pieces need to be updated, optimized, repurposed, and deleted to drive more engaged traffic and rank higher in SERPs.