AI Traffic Analytics
Track and analyze AI chatbot traffic with precision. Get granular insights into sessions, bounce rates, top-performing pages, and competitors across ChatGPT, Perplexity, AI Mode, Gemini, Claude, and more
Combine your AI chatbot traffic statistics and visibility metrics
See how much traffic LLM-powered systems send to your site and track visibility across them
GA4-based AI chatbot traffic analysis
Get real GA4 data on AI chatbot sessions, users, bounce rate, and more. All segmented by sources like ChatGPT, Gemini, Perplexity, and more, and visualized through clear charts and graphs.
AI visibility and performance tracking
Monitor how sites and brands perform in AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity, and more. Get accurate data on positions, links, mentions, prompts, and research competitor AI visibility.
Build your AI search strategy on solid data
Use precise traffic and visibility data to understand what works, where to improve, and how to outperform the competition with our AI chatbot traffic tool
Analyze AI session quality
See how AI-referred users behave on your site. Track bounce rate, events, sessions, and more. Fine-tune your strategy based on real user behavior.
Review landing page performance
Identify pages linked by AI chatbots and analyze how users interact with them. Use these insights to prioritize and optimize your pages.
Compare traffic by AI source
Break down your traffic by AI chatbot and view the platforms driving the most sessions, engagement, and events to better allocate your efforts.
Research competitor visibility
Track how your competitors perform in AI responses. Monitor their visibility, links, and mentions to find missed opportunities and growth potential.
Сomplete analytics set to understand your AI chatbot traffic
Access segmented traffic reports, monitor shifts, and fine-tune your strategy based on geography and device usage
AI chatbot traffic overview
Analyze traffic from AI chatbots segmented by source
Get a summary of sessions, users, and traffic volume
Analyze engaged sessions to gauge user interest
Track average session duration to evaluate content stickiness
Review bounce rates and identify weak entry points
Monitor total revenue from AI chatbots to measure ROI
AI chatbot traffic trends
Track AI traffic over time to spot shifts and patterns
Monitor the traffic AI chatbots refer to your website over time
Analyze growth or decline trends to spot opportunities
Detect sudden spikes or drops in AI chatbot traffic to act fast
Check the historical data to measure your efforts
Use analytical insights to improve your AI search strategy
Device and geo insights
Evaluate AI chatbot traffic across countries and devices
Segment traffic by country to find regional insights
Analyze device types used by AI-referred visitors
Compare performance metrics across locations
Prioritize regions or devices based on potential
Tune your optimization for high-performing segments
Put AI chatbot traffic data to work
Use AI traffic analytics to guide your strategy and inform decisions
Measure your AI visibility and traffic share
Check how often your website appears in AI answers and the traffic it gets. Monitor visibility trends to evaluate your AI chatbots traffic share changes.
Find growth points via deep AEO analysis
Analyze content in conversational AI responses and identify referral patterns from AI chatbots to spot gaps and SEO opportunities.
Optimize your content based on traffic data
Find out which pages perform best, what content is linked, and where users drop off. Make sure your content matches what AI systems promote.
Streamline your reporting and collaboration
Export reports on AI chatbot traffic and share them across your teams and clients to support discussions and prove the value of your work.
Why agency pros from 150+ countries choose us
We use SE Ranking to build winning SEO strategies for our clients. Their suite of tools allows for robust market research, competitive analysis, and website audits—all of which serve to inform our SEO campaign roadmaps.
We use SE Ranking to overcome many SEO-related challenges, from researching keywords to conducting granular analyses of various client-related issues that ultimately help us save a significant amount of time and streamline processes.
Because SEO is time-consuming, SE Ranking’s tools are a great help here. We use it for detailed audits, keyword research, performance monitoring, and reporting. But apart from the actual SEO workflow we do for clients, we also use SE Ranking for our sales process. It helps us build trust with current and potential customers as we can give them a comprehensive overview of the current situation and advise on the next steps.
What is the AI Traffic Analytics?
AI Traffic Analytics by SE Ranking lets you track and analyze website traffic from AI chatbots like ChatGPT, Gemini, Perplexity, Claude, and more. It shows how users from these platforms interact with your site, and covers sessions, engagement, bounce rates, and other key metrics. The data is pulled directly from GA4 through SE Ranking’s integration and displayed in clear, visual dashboards. You can also assess your brand’s visibility across AI-powered platforms and analyze competitor performance.
Why should I track AI chatbot-driven traffic?
Traffic from AI chatbots is growing. For example, in 2025, ChatGPT generated nearly 4x more traffic than in 2024, which can impact your strategy. By tracking this traffic, you’ll understand how AI-referred visitors behave, which pages they land on, and how well they engage. This will help you optimize content, prioritize optimization efforts, and get more visitors from AI chatbots.
Which AI chatbots can I analyze with the AI Traffic Analytics?
You can analyze traffic from AI chatbots like ChatGPT, Gemini, Perplexity, Claude, and more. In addition, you can track and research website and brand visibility in these systems, plus Google’s AI Mode and AI Overviews.
Can I compare AI chatbot traffic to other traffic sources?
Yes, you can analyze your AI chatbots traffic share and compare it with other sources side by side. This allows you to evaluate performance in context and prioritize your efforts.
Start tracking your AI traffic today
Get accurate AI chatbots traffic data to make smarter SEO decisions