Tired of Semrush? Switch to SE Ranking!
Join 1,000,000+ users who use SE Ranking. Discover why agencies and in-house pros choose it for SEO.
seranking.com
SE Ranking is a robust SEO toolkit that blends reliable datasets with AI and ML technologies.
- 50% lower prices on average
- Intuitive user interface
- Fit for any team size
Review ratings
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semrush.com
Semrush is a digital marketing platform that supports every stage of your SEO strategy, from keyword research and content marketing to backlink audits and technical optimization.
- Higher price tag
- Clunky and unintuitive interface
- Extra fees for team collaboration
Review ratings
Starts from
Why our clients choose SE Ranking over Semrush
I've been using SE Ranking since 2018 and it is my preferred SEO platform...I've found the Site Audit tool is comparatively more accurate than the other platforms. The Keyword Research and Ranking tools, Competitor Analysis, Insights and Reports are key features which allow me to land new SEO clients, and then do good, measureable work and turn the new clients into ongoing retainers of 6-12+ months.
One significant difference stands out: SE Ranking provides a much more cost-effective monthly subscription. Many other tools rely on their long-standing reputations and assume their rising subscription fees will continue to be renewed. In contrast, SE Ranking consistently works hard to improve its product and offers it at a very competitive price.
As an agency, finding a tool that balances cost-effectiveness with high functionality is crucial, and SE Ranking does just that. It stands toe-to-toe with more expensive options like Semrush and Ahrefs, offering almost identical features at a more accessible price point.
SE Ranking vs. Semrush: A closer look at what sets SE Ranking apart
Explore SE Ranking’s core tools to understand what it can do for you. Then decide if it’s the right fit
Precise ranking data
Track desktop and mobile keyword rankings across Google, Yahoo!, Bing, and YouTube by location, device, and language. Track your site’s search rankings daily with up-to-date insights.
Deep performance insights
Track your progress closely with average position, share of voice, visibility, and traffic forecast metrics. Use the competitor analysis feature to get side-by-side ranking comparisons.
Smart reporting and monitoring
Spot traffic drops and keyword cannibalization early. Use filters, tags, and a customizable dashboard to keep your analysis focused.
Traffic & keyword insights
Access detailed organic and paid traffic data, including estimated costs, countries driving the most traffic, and high-performing pages. Explore competitor keywords, metrics, and ranking trends.
Historical data
View historical data that shows how domain and keyword performance have changed over time, dating back to 2020. Analyze paid traffic with access to historical data and actual ad copy.
Side-by-side comparison
See how your website stacks up against up to two competitors. Find keyword overlaps, reveal content gaps, and spot new SEO and PPC rivals.
In-depth keyword analysis
Evaluate keywords by difficulty, search volume, competition, intent, etc. Expand your keyword list by generating a comprehensive list of keyword suggestions.
SERP & historical data
View each keyword’s live SERP and track historical changes (including AI Overview presence and SERP features) to see how performance has evolved over time.
Workflow efficiency & customization
Analyze keywords in bulk and manage them all in the Keyword Manager. Organize, update, and track keyword lists, or upload ones that aren’t in the database.
Backlink profile overview
See any site’s full backlink profile. Get its referring domains, gained and lost links, and toxic or broken backlinks.
Link quality and relevance metrics
Access detailed reports on each backlink and referring domain, including key metrics for evaluating authority and relevance. Review anchor text distribution for clearer context.
Competitive link insights and monitoring
Find high-potential link opportunities by spotting websites that link to your competitors but not to you. Track link status and stay informed with real-time alerts.
Comprehensive tech audit
Audit your website across 100+ parameters in key categories. Get a full health overview and a detailed report with prioritized recommendations.
Flexible audit management
Customize audits by setting crawl rules, target pages, and scheduled checks. Track changes over time by comparing past audits, and deliver professional white-label reports to your clients.
Page-level SEO evaluation
Evaluate individual pages across content, metadata, UX elements, and technical factors. Issues are ranked by severity, with fix recommendations based on SERP analysis.
Performance data integration
Connect SE Ranking with tools like Google Analytics, Search Console, and Matomo. Import real-time SEO data to get seamless campaign tracking. No more switching between platforms.
Custom reporting and visualization
Visualize rankings, backlinks, audits, and competitor data with proprietary Looker Studio connectors and templates. Use intuitive dashboards to create clear, client-ready reports.
Workflow and platform compatibility
Integrate platforms like Zanata, Reportz, Zapier, Google Docs, and Wix to streamline task management, reporting, and content creation across marketing channels.
Local SEO performance tracking
Track precise Google Maps rankings by keyword with the Grid Rank Tracker. Audit and optimize your Google Business Profile, and schedule GBP posts.
Business listings management
Manage listings across 100+ directories—with automatic data syncing. Manage all your business listings from one intuitive dashboard and keep all directories consistent.
Reputation monitoring and sentiment analysis
Monitor and respond to reviews from platforms like Google, Facebook, and Tripadvisor. Use AI-powered semantic analysis to highlight frequently used phrases in customer feedback.
Content ideation and brief preparation
Explore relevant topics and generate detailed content briefs based on top-performing SERP pages. Get recommendations on structure, text length, keywords, links, etc.
AI-assisted content creation
Use the AI Writer to create headings, paragraphs, sections, or full articles. Generate content with one click, or use the step-by-step wizard to define tone of voice, audience, and talking points.
Content optimization and scoring
Follow recommendations to optimize your text. Get notified of grammar, plagiarism, and readability issues, with a Content Score for gauging your text’s overall search friendliness.
Trusted by 40,000+ businesses since 2013
User feedback drives us and spurs our innovative SEO solutions.
More insights. Less cost. Up to 55% less than Semrush. See for yourself!
Explore SE Ranking and Semrush’s pricing plans. Get a side-by-side comparison table that helps you decide on the best fit
Plans for comparison
Is there a better SEO tool than Semrush?
Semrush has long been a market leader in SEO. Today, other platforms offer the same toolset on top of unique features. SE Ranking’s Rank Tracker, Website Audit, and Insights are top-notch tools. They are also the preferred choice for SEO agencies and in-house teams. With its ultra-friendly and customizable pricing policy, SE Ranking has built a loyal community of users who get the tools they need without breaking the bank.
How do competitors compare to Semrush?
Semrush is not the only solution on the market. There is a potpourri of Semrush alternatives, many of which are all-in-one SEO platforms like SE Ranking. And each of them can help you boost your site’s search performance. Read reviews and compare various tools to find the best fit.
SE Ranking or Semrush: which is better?
SE Ranking and Semrush offer similar (but not identical) features and capabilities. Semrush provides a larger keyword database and more advanced backlink analysis tools. Meanwhile, SE Ranking’s Rank Tracker is known for delivering more accurate data. SE Ranking also offers more generous account limits, budget-friendly pricing plans, and a user-friendly experience. This advantage is highlighted in dozens of user reviews.
Why is SE Ranking cheaper than Semrush?
SE Ranking is more affordable than Semrush. If you compare similar pricing plans, you’ll see that SE Ranking provides more features for a considerably lower cost, sometimes up to 55% less. This is possible because SE Ranking invests less in marketing, allowing it to offer tools at a more reasonable price.
With a flexible and friendly pricing policy, SE Ranking allows users to save money, customizing their subscription plans based on what they actually need.
Is SE Ranking accurate?
SE Ranking uses dedicated crawlers to collect platform-wide data, with a strong focus on delivering 100% accurate, up-to-date ranking data. Our search engine data is updated in real-time to provide users with precise insights. To back up our accuracy, we save a cached copy of every SERP result we track.
Does SE Ranking support social media platforms?
Currently, SE Ranking supports 8 social media platforms, including Facebook, Instagram, TikTok, X (Twitter), LinkedIn, Pinterest, YouTube, and Twitch. We may add extra social media platforms in the future.
Does SE Ranking offer data migration?
Yes, SE Ranking offers data migration services. We help users smoothly transfer their data from other SEO platforms to SE Ranking.
Does SE Ranking have a better keyword database?
SE Ranking’s keyword database is powerful and accurate, and covers billions of keywords across 190 countries. It holds the largest database in the US market, and you can even integrate your own keyword lists into our datasets. The database is continuously updated to ensure precise search volume and ranking data. The size and content of the database vary from country to country.
Does SE Ranking have the same features as Semrush?
SE Ranking offers all the core features you’d expect from Semrush, including rank tracking, backlink analysis, website audit, keyword and competitor research, content and local marketing, reporting tools, etc. SE Ranking also offers an SEO API that allows users to integrate and automate various SEO tasks, including rank tracking, keyword research, site auditing, and backlink analysis.
Optimize More. Pay Less. Choose SE Ranking.
From unlimited projects and extra user seats to higher data limits and seamless onboarding, SE Ranking gives you the tools to reach your SEO goals faster. See how much more you can achieve.