Top 100 Websites by Traffic in the US
Learning from the leaders in SEO is pivotal to succeeding in the industry. Explore the top websites in the US by traffic acquisition and review their performance to learn how they succeed.
Most popular websites in the US based on organic search traffic
See which websites drive the most organic traffic in the US and learn more about them by clicking on their domains.
Domain
Traffic
3.4B
3B
1.3B
1.1B
5
imdb.com852M
844M
748M
8
yelp.com742M
738M
643M
570M
12
weather.com564M
13
pornhub.com545M
462M
15
xvideos.com374M
16
yahoo.com319M
311M
18
fandom.com296M
19
apple.com287M
20
espn.com285M
21
walmart.com256M
230M
218M
24
usps.com203M
191M
26
nih.gov191M
27
tiktok.com189M
28
quora.com184M
29
indeed.com184M
30
webmd.com177M
168M
32
zillow.com167M
160M
158M
35
ny.gov157M
36
linkedin.com151M
37
mlb.com150M
38
nba.com136M
134M
40
nfl.com132M
129M
42
xe.com129M
129M
122M
45
expedia.com119M
46
nytimes.com117M
47
xnxx.com116M
48
ebay.com113M
49
nyc.gov112M
50
timeout.com111M
51
costco.com101M
101M
53
target.com100M
94M
55
hotels.com93M
56
adobe.com92M
57
eater.com92M
92M
88M
60
netflix.com88M
61
usnews.com85M
62
forbes.com84M
63
cnn.com82M
82M
65
lowes.com80M
76M
74M
72M
69
realtor.com70M
70
booking.com68M
71
irs.gov68M
72
chase.com67M
66M
65M
75
marriott.com64M
76
kayak.com63M
63M
63M
79
ca.gov61M
80
etsy.com60M
81
nps.gov59M
82
cnbc.com59M
59M
59M
85
genius.com57M
86
cvs.com57M
87
bestbuy.com56M
55M
89
go.com55M
90
spotify.com54M
54M
53M
53M
94
usatoday.com52M
50M
96
mapquest.com48M
48M
98
deepl.com48M
99
unsplash.com46M
20M
Ta-da! But there’s always room for improvement. Want to boost your SEO even more?
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How SE Ranking detected the most visited websites in the US
- We used data from SE Ranking’s Competitive Research to get organic traffic for US domains.
- We organized the top websites by traffic in the US based on their total monthly organic traffic volume.
- We compiled a list of websites with key SEO performance data and website traffic rankings.
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Faq
Which site is the most visited in the US?
wikipedia.org is the top-visited website in the US, with more than 2.8B visits.
Which site is the second most visited in the US?
youtube.com is the second most popular website in the US, drawing 2.5 billion visits.
How do you run your own research to find the most visited websites in your niche?
Begin by pinpointing relevant search terms within your industry and target region. Next, use SE Ranking’s Keyword Research Tool to identify top-ranking websites for these terms. Then, switch to SE Ranking’s Competitive Research Tool to find their competitors and analyze their organic search performance. Finally, sort the websites by their estimated traffic volume.
How can you use this top SEO website list?
With each of the websites rated by their traffic rankings, this list can help you better understand market shifts, detect new trends as they arise, and spot new SERP players. Studying the most successful competitors in your niche also reveals strategies that you can replicate to improve your website's visibility and traffic potential.