Top 100 Websites by Traffic in the US

Learning from the leaders in SEO is pivotal to succeeding in the industry. Explore the top websites in the US by traffic acquisition and review their performance to learn how they succeed.

Domain
Traffic
Keywords
Domain trust
Ref. domains
1.6B
103M
98
30M
771M
176M
85
8.5M
686M
289M
100
24M
382M
207M
82
2.4M
300M
61M
73
893K
288M
205M
100
48M
271M
133M
88
4.5M
242M
2.1M
72
69K
233M
155M
100
32M
185M
1.4M
77
67K
184M
43M
71
762K
177M
2.3M
64
149K
145M
31M
78
1.1M
129M
52M
79
2.8M
95M
107M
98
9.1M
94M
49M
95
6.4M
80M
38M
70
1.6M
78M
59M
64
311K
76M
6.3M
54
203K
73M
11M
65
208K
73M
111M
66
429K
67M
41M
68
476K
66M
7.5M
68
267K
65M
138M
94
4.4M
59M
12M
66
225K
59M
1.5M
69
27K
54M
34M
77
1.8M
54M
33M
87
3.4M
54M
30M
69
323K
52M
86M
97
18M
51M
8.2M
52
73K
51M
96M
76
530K
50M
17M
56
178K
49M
2.4M
64
143K
47M
21M
83
3.9M
46M
53M
100
28M
43M
893K
64
15K
41M
24M
60
229K
38M
3.2M
62
174K
38M
12M
68
125K
36M
4.4M
59
77K
35M
2.2M
70
118K
33M
7.8M
62
152K
33M
13M
52
76K
30M
17M
64
537K
27M
6.3M
61
309K
27M
8.6M
55
185K
26M
1.9M
62
207K
26M
11M
79
677K
26M
6.6M
65
365K
26M
12M
67
1.4M
25M
698K
65
15K
25M
3.1M
53
127K
25M
13M
81
1.9M
24M
14M
72
772K
24M
12M
55
186K
24M
1.5M
59
161K
24M
45M
71
1M
23M
5.5M
57
221K
23M
997K
55
85K
23M
9M
67
142K
23M
11M
55
116K
23M
5.8M
59
248K
22M
8.3M
64
396K
22M
8.3M
66
670K
22M
15M
67
699K
22M
4M
65
95K
22M
2.1M
54
57K
21M
1.1M
51
115K
21M
13M
73
523K
21M
14M
89
2.6M
21M
4.7M
68
318K
20M
17M
62
450K
20M
41M
62
146K
20M
2.1M
64
174K
20M
4.7M
61
77K
20M
1.1M
49
7.4K
19M
3.7M
64
227K
19M
2.9M
58
235K
19M
4.1M
52
85K
19M
4.8M
60
377K
19M
9.3M
73
1.6M
18M
4.3M
52
65K
18M
3M
50
212K

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How SE Ranking detected the most visited websites in the US

  • We used data from SE Ranking’s Competitive Research to get organic traffic for US domains.
  • We organized the top websites by traffic in the US based on their total monthly organic traffic volume.
  • We compiled a list of websites with key SEO performance data and website traffic rankings.
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Faq

Which site is the most visited in the US?

wikipedia.org is the top-visited website in the US, with more than 2.8B visits.

Which site is the second most visited in the US?

youtube.com is the second most popular website in the US, drawing 2.5 billion visits.

How do you run your own research to find the most visited websites in your niche?

Begin by pinpointing relevant search terms within your industry and target region. Next, use SE Ranking’s Keyword Research Tool to identify top-ranking websites for these terms. Then, switch to SE Ranking’s Competitive Research Tool to find their competitors and analyze their organic search performance. Finally, sort the websites by their estimated traffic volume.

How can you use this top SEO website list?

With each of the websites rated by their traffic rankings, this list can help you better understand market shifts, detect new trends as they arise, and spot new SERP players. Studying the most successful competitors in your niche also reveals strategies that you can replicate to improve your website's visibility and traffic potential.