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Anastasia Osypenko

Blog with the latest news and best practices from SEO world
Anastasia Osypenko
19 Articles
A content marketer and editor at SE Ranking, Anastasia writes about SEO, marketing, and tech. Besides covering various topics for SE Ranking, she spends time making music, watching old movies, and playing with her dog.
Digital Marketing
Dec 10, 2021

The guide to ecommerce conversion rate optimization

Learn about the best practices of increasing ecommerce conversion rates. In this post, we explain what factors are crucial for ecommerce conversions, how to design a conversion funnel, how to track different metrics related to conversions, and how to optimize an online store for it to convert more users.
3317 views
4 comment
Link Building
Aug 30, 2021

Dofollow vs nofollow links and their value for SEO

By default, links are followed, which means that search engines can crawl, index, and take them into consideration when distributing rankings. Sometimes, you don’t need to endorse the page you’re citing, and there’s when nofollow comes in handy. In this article, we discuss how dofollow and nofollow values matter in SEO, whether in the context of backlink profiles or internal linking.
10691 views
14 comment
SEO Strategy
May 26, 2021

What is SEO?

How do search engines learn about web pages and put them in the search results? What factors are considered when deciding on the order of web pages in the results and what you can do to maximize your chances to be in the top? Finally, what are the benefits of optimizing a website? We explain all these in our introductory post about SEO.
3152 views
6 comment