Top 100 Websites by Traffic in the UK
Managing your SEO effectively means constantly monitoring market trends from within your target area. Check out the list of top websites in the UK and examine their key domain metrics to benchmark your website against major players.
![](https://seranking.com/wp-content/themes/se_theme/page-templates/top-agencies/assets/images/top-agencies-uk.png)
Most visited websites in the UK
Get key data about each website and then click on the domain to learn more about its performance and website traffic rankings.
Domain
Traffic
767M
382M
3
gov.uk381M
302M
253M
202M
178M
153M
9
imdb.com142M
10
google.com134M
122M
12
nhs.uk118M
101M
14
xe.com100M
15
google.co.uk86M
16
reddit.com77M
64M
60M
19
fandom.com56M
20
xvideos.com55M
54M
22
apple.com51M
47M
47M
47M
44M
43M
28
ebay.co.uk41M
29
indeed.com40M
40M
36M
36M
31M
34
yahoo.com30M
30M
36
wise.com30M
37
tesco.com30M
29M
39
linkedin.com29M
28M
28M
27M
43
argos.co.uk26M
44
nih.gov26M
26M
46
xnxx.com25M
47
booking.com25M
24M
49
sky.com24M
24M
51
webmd.com24M
52
etsy.com23M
53
bbc.com23M
54
next.co.uk22M
55
diy.com21M
21M
21M
58
quora.com20M
59
tiktok.com20M
60
nytimes.com20M
20M
62
zoopla.co.uk20M
63
asda.com19M
18M
18M
66
youporn.com18M
18M
17M
69
amazon.com17M
70
adobe.com16M
71
netflix.com16M
16M
16M
16M
16M
76
boots.com16M
15M
78
forbes.com15M
79
tui.co.uk15M
80
xhamster.com15M
81
redtube.com14M
82
timeout.com14M
14M
14M
14M
86
ikea.com14M
87
genius.com14M
88
screwfix.com13M
89
thesun.co.uk13M
90
currys.co.uk13M
91
bt.com13M
12M
12M
12M
95
unsplash.com12M
96
theaa.com12M
11M
11M
10M
100
bet365.com8M
Ta-da! But there’s always room for improvement. Want to boost your SEO even more?
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How SE Ranking collected data on the top websites by traffic
- We used SE Ranking's Competitive Research module to determine the organic traffic of each UK domain.
- We sorted the most popular websites in the UK by their monthly organic traffic volume.
- We supplemented the data with other key SEO metrics to get a comprehensive picture.
![SEO Report](https://seranking.com/wp-content/uploads/sites/9/2023/01/collect-data-1.png)
![Reffering Domains](https://seranking.com/wp-content/uploads/sites/9/2023/01/collect-data-2.png)
![Traffic by Country](https://seranking.com/wp-content/uploads/sites/9/2023/01/collect-data-3.png)
The accuracy of your data can make or break your SEO. SE Ranking can assist you with this!
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Faq
Which website is the most visited in the UK?
wikipedia.com is the most visited site in the United Kingdom, drawing over 751M visits.
Which website is the 2nd most visited in the UK?
gov.com is the second most popular website in the United Kingdom, attracting 371M visits.
How do you run your own research to find the most visited websites in your niche?
First, identify relevant keywords for your niche. Next, use a reliable tool like SE Ranking's Keyword Research to discover websites rated highest for these terms. Then, discover their competitors along with the organic traffic data using SE Ranking’s Competitive Research module. Finally, sort the websites based on their estimated traffic volume.
How to use this list of top websites for SEO?
You can examine these high-traffic sites to get valuable insights into current market trends and emerging opportunities for growth. Plus, by analyzing these top performers in your niche, you can identify their successful strategies and adapt them to enhance your own SEO efforts. This can eventually help you boost your website ranking and attract more visitors.