Search at a Crossroads: The Impact of AI on Google in 2024

Join Erin Sparks, SEO expert and digital agency owner, in his thought-provoking discussion with Lily Ray and Barry Schwartz about the future of SEO. Get insights into the year ahead surrounding the new search landscape as our guests address hot-button topics like how AI is reshaping both SEO and Google’s strategies, the blend of traditional and AI-driven SEO, the evolving role of content, and more.