100 Most Popular Google Searches in 2025

Written by
Anna Postol
SEO and Content Marketing Expert at SE Ranking. Anna combines industry experience and platform expertise to create actionable content on tech SEO, strategic growth, and AI in search.
Reviewed by
Valerii Khomenko
SEO Specialist at SE Ranking. Valerii has a top-notch understanding of Google's algorithms and specializes in professional page optimization
Mar 27, 2025
9 min read

Every month, Google searchers type in billions of queries on a collective scale. This paints a clear picture of what people are curious about, concerned with, or eager to explore. For marketers, this vast amount of data means tons of invaluable insights. It opens the door to discovering new search patterns, understanding current audience behavior, spotting new traffic opportunities, identifying content gaps, and finding trending queries worth targeting in your campaigns for the year ahead. 

We’ve taken care of the hard part to make it easier for you to jump right into the insights. Below are lists of the top 100 most popular searches in 2025, broken down by location. 

The data comes straight from SE Ranking’s Keyword Research tool and is sourced from a database of 6.7 billion keywords across 190 worldwide locations—and we’re expanding it every day.

Let’s see what the top Google searches reveal about your market.

Disclaimer: The data below was filtered to remove any NSFW (not safe for work) content, typos, and repetitive queries. This kept the view clean and accurate. Each keyword, next to the total monthly search volume, comes with a difficulty score. This is to help you figure out how achievable it is for your website to rank for it.

Top Google searches in the USA 

A quick spoiler: YouTube isn’t just leading in the U.S., it’s also topping the global, Canadian, Australian, and other countries’ lists of most searched things on Google. Following closely are Amazon, Facebook, and local queries like ‘restaurant or food near me.’ It seems like US-based people started the year focusing on shopping, socializing, and enjoying great meals!

KeywordVolumeKD
youtube151,000,00086
facebook124,000,00087
amazon124,000,00081
weather101,000,00066
restaurant68,000,00046
google68,000,00088
food near me68,000,00059
gmail55,600,00094
target45,500,00076
hotel45,500,00038
yahoo mailbox37,200,00083
website of yahoo mail37,200,00080
translate37,200,00082
traductor37,200,00087
home deposits37,200,00042
google translate37,200,00096
google interpreter37,200,00094
fox news37,200,00089
yahoo30,400,00091
nfl30,400,00079
near me restaurants near me30,400,00064
instagram30,400,00089
hotels30,400,00063
food by near me30,400,00057
chatgpt30,400,00086
weather tomorrow24,900,00062
walmart supercenter24,900,00065
twitter24,900,00089
starbucks24,900,00067
restaurant near me24,900,00049
nearest restaurant to me24,900,00052
nba24,900,00080
national basketball association24,900,00076
map24,900,00080
google map24,900,00090
ebay24,900,00091
zillow20,400,00084
scores nfl scores20,400,00067
nfl scores20,400,00072
indeed20,400,00077
google search flights20,400,00074
google flight ticket20,400,00078
google airlines flights20,400,00069
google airfare search20,400,00069
usps tracking status16,600,00065
usps tracking service16,600,00068
us postal tracking16,600,00071
us postal service16,600,00071
united states postal tracking16,600,00070
united postal service tracking16,600,00070
nfl games16,600,00068
hotels near me16,600,00066
football nfl game16,600,00070
connect16,600,00049
cafe16,600,00064
bmi calculator16,600,00062
wells fargo13,600,00068
taco bell’s13,600,00066
shein13,600,00072
score of nfl13,600,00067
restaurants near about me13,600,00063
pizza near me13,600,00064
netflix13,600,00074
national football league score13,600,00068
measures of academic progress13,600,00040
docs in google13,600,00095
coffee shop near me13,600,00057
bars in near me13,600,00064
bank of wells fargo13,600,00071
t-mobile11,100,00064
t mobile11,100,00064
stations with gas near me11,100,00051
speed test internet speed11,100,00063
speed test11,100,00057
speed tees11,100,00047
speed check test11,100,00065
speed check internet speed11,100,00064
scoring nba11,100,00068
scores nba scores11,100,00068
sam’s club11,100,00052
robloxian11,100,00080
roblox11,100,00088
reddit11,100,00082
nvda stocks11,100,00067
near me a restaurant11,100,00059
nba scores11,100,00076
nba basketball scores11,100,00072
nba basketball playoffs11,100,00072
gmail login11,100,00090
gas station11,100,00051
facebook marketplace11,100,00098
english to spanish11,100,00065
dominos11,100,00056
chase11,100,00056
canva11,100,00087
breakfast11,100,00060
bank of america11,100,00082
ups tracking9,140,00065
united parcel service tracking9,140,00057
tiktok9,140,00088

Top Google searches in the UK

In the UK, trending searches on Google reflect a blend of news, social media, and sports. BBC News led the way, with YouTube, Facebook, and Google not far behind. People also turned to weather forecasts. This makes sense given the UK’s unpredictable climate. And of course, England wouldn’t be England if they didn’t follow their traditions—specifically, watching Premier League football matches. 

KeywordVolumeKD
bbc news55,600,00091
youtube37,200,00091
facebook30,400,00081
weather24,900,00067
google20,400,00075
daily mail20,400,00079
amazon20,400,00072
restaurant13,600,00045
gmail13,600,00092
english premier league football11,100,00074
league premier league11,100,00087
translated to english11,100,00085
games11,100,00073
ebay uk9,140,00078
food near me restaurant9,140,00050
ebay9,140,00081
bbc football9,140,00085
google map9,140,00091
argo9,140,00055
yahoo webmail7,480,00079
sainsbury’s near me7,480,00062
weather tomorrow7,480,00060
yahoo mail7,480,00083
british broadcasting7,480,00074
bbc weather7,480,00083
mcdonald’s7,480,00062
hotel7,480,00044
auto-trader6,120,00044
news6,120,00083
badoo6,120,00059
indeed6,120,00074
chat gpt6,120,00080
skyscanner6,120,00080
outlook6,120,00083
tesco6,120,00055
football scores6,120,00066
twitter6,120,00084
instagram6,120,00085
beats 3656,120,00061
twite6,120,00044
aol mail5,000,00065
aldi5,000,00072
asda5,000,00069
morrison5,000,00053
mail5,000,00065
calculator5,000,00061
screwfix5,000,00070
yahoo4,090,00086
face sign in facebook4,090,00095
sky bet4,090,00064
arsenal4,090,00085
bbc iplayer4,090,00074
guardian4,090,00067
facebook login4,090,00072
primark4,090,00065
royal post tracking3,350,00058
premiership football fixture3,350,00061
meteorological office3,350,00075
speedtest3,350,00060
royal mail parcel tracking3,350,00063
royal mail trace track3,350,00061
premier league football matches3,350,00065
internet speed test3,350,00056
tv guide3,350,00061
netflix3,350,00078
football tables premier league3,350,00062
website of linkedin3,350,00075
liverpool3,350,00068
national lottery3,350,00066
linked3,350,00071
airbnb3,350,00079
television guide3,350,00057
speed bandwidth test3,350,00053
euro2,740,00068
uk house of companies2,740,00071
airline easyjet2,740,00072
easy jet airlines2,740,00070
office2,740,00081
cafe near me2,740,00054
ladbrokes2,740,00065
lotto results2,740,00055
landbrokers2,740,00038
ryanair airlines2,740,00065
leeds2,740,00063
man city2,740,00078
hotels2,740,00050
connect2,240,00048
car2,240,00057
tesco superstore2,240,00058
nearest restaurant to me2,240,00042
iceland2,240,00062
lloyds bank2,240,00048
champions league2,240,00083
sign in to outlook hotmail2,240,00077
gmail login2,240,00081
halfords2,240,00042
paypal2,240,00082
express coach2,240,00050
flashscore2,240,00075
solitaire cardgame2,240,00050

Top Google searches in Canada

In Canada, people searched frequently for YouTube and Facebook. They also looked up restaurants, Tim Hortons chief among them. And, not surprisingly, the latest tech trends, including ChatGPT, also made their way to the top searches on Google.

KeywordVolumeKD
youtube24,900,000100
facebook20,400,00099
weather11,100,00090
restaurant11,100,00054
google11,100,00096
amazon canada11,100,00092
amazon11,100,00099
tim hortons9,140,00082
wordle9,140,00091
gmail9,140,000100
nhl7,480,000100
google translate7,480,000100
chatgpt7,480,00094
canada ottawa7,480,00098
canada and toronto7,480,00077
walmart6,120,00075
translation6,120,00093
nhl score6,120,00091
google map6,120,00099
mcdonald’s5,000,00086
costco5,000,00086
123 movie5,000,00099
walmart supercentre4,090,00077
instagram4,090,000100
hotmail4,090,000100
convolutional neural network4,090,00086
cnn4,090,000100
capone n noreaga4,090,00084
starbucks3,350,00081
revenue agency login3,350,00071
leolist3,350,00031
indeed3,350,00092
e-mail3,350,00096
cra ca login3,350,00096
costco wholesale3,350,00083
canada revenue account3,350,00089
canada cra login3,350,00093
best buy3,350,00087
weather tomorrow2,740,00090
twitter2,740,000100
royal bank2,740,00079
outlook2,740,000100
nfl2,740,000100
nearest restaurants to me2,740,00077
google flight2,740,00089
food near me2,740,00079
canadian royal bank2,740,00080
toronto maple leaf hockey2,240,00098
scotia bank2,240,00083
netflix2,240,00093
maple leafs2,240,00097
hotels2,240,00078
gas2,240,00065
facebook login2,240,00099
connection game2,240,00076
connect2,240,00093
canucks2,240,00094
canadian dollar to us dollar2,240,00091
canada post2,240,00092
canada news2,240,00091
calculator2,240,00084
bbc news2,240,00097
bank nova scotia2,240,00084
american dollar to canadian dollar2,240,00087
air canada2,240,00094
winner1,830,00076
walmart near me1,830,00077
trump news1,830,00094
score for nfl1,830,00091
reddit1,830,00096
office 3651,830,00098
linkedin1,830,00091
hockey edmonton oilers1,830,00088
facebook marketplace1,830,000100
car1,830,00094
canvases1,830,00074
canva1,830,00097
cafe1,830,00087
apple1,830,00081
amazon prime1,830,00099
whatsapp web1,500,00089
weather in canada calgary alberta1,500,00088
tsx today1,500,00091
toronto weather1,500,00087
toronto ontario weather1,500,00088
speed test1,500,00084
score nba1,500,00091
premier league1,500,000100
post canada tracking number1,500,00085
pinterest1,500,00094
nhl standings league1,500,00092
nba scores1,500,00092
nba basketball results1,500,00093
major league baseball1,500,00094
hockey nhl standings1,500,00086
grocery store1,500,00057
currency usd to cad1,500,00089
cineplex1,500,00079
cafe near me1,500,00065
barclays premier league1,500,00094

Top Google searches in Australia

YouTube and Facebook topped the search charts in Australia as well. ChatGPT yet again got a lot of attention. This adds more weight to the rising interest in AI technology around the world.

KeywordVolumeKD
youtube13,600,000100
facebook9,140,00098
wordle6,120,00085
weather6,120,00085
restaurant6,120,00051
google6,120,00093
channel 96,120,00099
mygov5,000,00083
k-mart5,000,00082
7 news5,000,00093
map4,090,00098
chatgpt4,090,00096
bunnings4,090,00085
afl4,090,00089
woolworths3,350,00074
translate to english3,350,000100
real-estate3,350,00067
nrl3,350,00094
national rugby league3,350,00094
jb hi-fi3,350,00082
jb hi fi limited3,350,00088
google translate3,350,000100
cole’s3,350,00074
chemist warehouse3,350,00086
boq3,350,00081
bbc news3,350,000100
australia canberra3,350,00063
s&p 5002,740,00054
mygov sign2,740,00075
my.gov login2,740,00075
hotmail2,740,00093
hotel2,740,00066
google maps2,740,00099
bureau of meteorology2,740,00099
bom2,740,00091
weather melbourne victoria2,240,00088
office works2,240,00084
melbourne weather radar2,240,00079
mel weather2,240,00077
mc donald2,240,00082
instagram2,240,00099
health2,240,00067
cafe near me2,240,00059
aqi2,240,00082
amaysim2,240,000100
weather tomorrow1,830,00090
seek1,830,00099
post office1,830,00087
facebook login1,830,00099
ebay1,830,00094
canvas1,830,00082
campi1,830,00092
calculator home loan1,830,00088
twitter1,500,00098
target1,500,00067
speed test1,500,00068
shein1,500,00074
putluiken1,500,00030
outlook1,500,00097
myer1,500,00071
food near me1,500,00085
e-mail1,500,00096
daily mail1,500,00097
connection1,500,00082
connecting1,500,00072
commonwealth bank1,500,00084
common bank australia1,500,00080
cba bank1,500,00089
bom radar1,500,00094
anz1,500,00081
amazon australia1,500,00097
afl score1,500,00081
woolies near me1,220,00063
weather sydney aus1,220,00092
usd into aud1,220,00079
us to aud currency1,220,00083
us to au dollar1,220,00075
sydney weather1,220,00085
skyscanner1,220,00086
search abn1,220,00087
qantas1,220,00069
premier league1,220,00097
nine news1,220,00088
nbl1,220,00099
national australia1,220,00090
medibank1,220,00078
linkedin1,220,00091
harvey norman1,220,00070
google scholar1,220,00084
gmail login1,220,00095
find my abn1,220,00065
find abn1,220,00077
e scooter1,220,00080
duckduckgo1,220,00085
domino’s1,220,00079
domain1,220,00078
dollar to au dollar1,220,00082
dic1,220,00096
dan murphy’s1,220,00085
city weather sydney1,220,00089

Top Google Searches in the World

It’s not surprising that YouTube tops the list, with the most popular Google searches worldwide, followed by Facebook, WhatsApp, Instagram, and Google itself. While these big brand searches have been around for years, they offer little insight into trending topics worth focusing on. However, the remaining list of 95 search queries can help you do just that.

KeywordVolumeKD
youtube1,179,300,250100
facebook784,001,300100
whatsapp web554,274,13095
instagram462,780,070100
google420,406,800100
gmail327,000,690100
google translate314,623,190100
amazon285,039,510100
restaurant277,611,32096
weather263,568,76099
twitter163,671,750100
hotmail122,217,360100
canva120,107,070100
pinterest105,219,660100
roblox102,958,660100
yahoo102,276,590100
me restaurants near me101,000,05063
netflix96,299,210100
nba82,220,560100
instagram login79,641,640100
food near me75,869,83084
map75,287,480100
restaura73,623,00079
speed test70,286,85094
walmart68,250,77088
restaurants close by to me68,000,00056
lottery song bad68,000,00062
telegram60,919,370100
shein59,789,95099
dooflix59,240,00063
ebay58,950,000100
linkedin57,262,910100
real madrid56,411,600100
duckduckgo55,872,170100
outlook54,873,440100
google maps53,711,720100
meteo50,729,83095
spotify50,334,520100
bild49,009,090100
calculator46,998,08095
indeed46,731,940100
amazon prime44,658,700100
barclays premier league44,134,800100
hotels43,808,40098
google scholar43,117,93096
cricket43,098,75098
snapchat43,069,470100
gmail login42,252,310100
airbnb41,964,670100
news41,869,800100
starbucks41,258,47091
chat gpt41,173,900100
home depot40,796,85098
coffee40,617,60092
vegamovies39,297,31069
website of yahoo mail39,030,480100
fox news39,011,750100
zara38,781,01097
twitch38,649,560100
nfl38,147,260100
english to hindi38,034,92081
facebook login37,778,850100
australia vs india cricket37,337,17087
google interpreter37,201,26094
skyscanner36,067,880100
india vs south africa35,909,63087
minecraft35,589,530100
mercado libre35,164,82099
messenger33,946,930100
discord33,906,620100
daily mail33,405,100100
champions league32,889,950100
aliexpress31,915,150100
instagram video download31,912,96078
national football league31,624,63088
character ai31,241,04098
seznam30,921,40096
banco de venezuela30,400,00092
manchester united28,743,040100
grocery store28,673,51090
decathlon28,270,07094
deepl28,134,260100
barcelona27,959,380100
reddit27,737,290100
facebook lite26,790,580100
india versus england26,641,86090
nike26,232,61097
capcut26,190,87098
google docs26,026,830100
aldi25,925,50085
bar25,640,31094
download video tiktok25,489,00066
national basketball association25,268,68096
bundesliga25,244,27098
liverpool25,075,43096
restaurant to near me24,900,00052
restaurant to eat near me24,900,00059
pogody24,900,00090
bojep24,900,00014
india vs new zealand24,773,26090

Conclusion

These lists show that the most popular keywords worldwide revolve around navigational searches and the rising popularity of AI technologies. But local interests also matter and depend on your business’s regional location. And since trends change quickly, you’ll need to keep an eye on the most popular Google keywords while creating relevant content for your audience. 

Our Keyword Suggestion Tool is useful for marketers working across different regions. For example, you can type any search term, specify the location, and discover millions of related keywords, similar phrases, low-competition opportunities, and common questions asked by your audience. Sort queries by popularity to quickly find the most searched topics and create the most relevant, useful content for your audience.

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