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1,000,000 users picked SE Ranking for their daily SEO and marketing needs. Find out why agencies and marketers choose SE Ranking.

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Pricing plan i
Check out the data below to compare similar pricing plans in Ahrefs and SE Ranking
Essential
Pro
Business
$ 65 /month
Pricing plan i
Check out the data below to compare similar pricing plans in Ahrefs and SE Ranking
Lite
Standard
Advanced
$ 129 /month
Essential
$ 65 /mo
Lite
$ 129 /mo
Essential
$ 65 /mo
Lite
$ 129 /mo
Pro
$ 199 /mo
Standard
$ 249 /mo
Business
$ 409 /mo
Advanced
$ 449 /mo

Pricing plans

Price
$65/month
$129/month
$199/month
$249/month
$409/month
$449/month
Annual cost
$624i
Get 20% discount with annual subscription
Save 20%
$1290
$1910i
Get 20% discount with annual subscription
Save 20%
$2490
$3926i
Get 20% discount with annual subscription
Save 20%
$4490
Number of users
1
1i
Each plan comes with 1 Power user with 500 credits per month, who has access to all features, and an unlimited number of inactive users with 5 credits per month. Each additional power user comes at $50 USD/month
3i
$20/ month per additional user
1i
Each plan comes with 1 Power user with 500 credits per month, who has access to all features, and an unlimited number of inactive users with 5 credits per month. Each additional power user comes at $50 USD/month
5i
$20/ month per additional user
1i
Each plan comes with 1 Power user with 500 credits per month, who has access to all features, and an unlimited number of inactive users with 5 credits per month. Each additional power user comes at $50 USD/month
Number of projects
5
5i
Users have an unlimited amount of projects that have completed the ownership verification process, and 5 unverified ownership projects.
30
20i
Users have an unlimited amount of projects that have completed the ownership verification process, and 20 unverified ownership projects.
Unlimited
50i
Users have an unlimited amount of projects that have completed the ownership verification process, and 50 unverified ownership projects.
Free trial
14 days
14 days
14 days
Onboarding session
i
Ahrefs team provides custom training sessions only for Enterprise plan
i
Ahrefs team provides custom training sessions only for Enterprise plan
Personal assistant

Rank Tracker

Number of keywords
500
750
3500
2000
10000
5000
Update frequency
Daily
Weeklyi
Daily updates come at extra $100 per month
Daily
Weeklyi
Daily updates come at extra $150 per month
Daily
Weeklyi
Daily updates come at extra $200 per month
Number of countries
190
170
190
170
190
170
Mobile rankings
Show more features
Show less features
Visibility rating
i
Traffic Share in Ahrefs
i
Traffic Share in Ahrefs
i
Traffic Share in Ahrefs
Ranking dynamics
SERP features
Search traffic
Competitor monitoring
SERP competitors
Tagging
Grouping
i
SE Ranking allows users to save time by organizing thousands of keywords into groups or larger clusters based on their search volume, topic, or search intent
i
Ahrefs only allows users to sort keywords by their position
i
SE Ranking allows users to save time by organizing thousands of keywords into groups or larger clusters based on their search volume, topic, or search intent
i
Ahrefs only allows users to sort keywords by their position
i
SE Ranking allows users to save time by organizing thousands of keywords into groups or larger clusters based on their search volume, topic, or search intent
i
Ahrefs only allows users to sort keywords by their position

Competitor Research

Number of countries
190
150
190
150
190
150
Backlinksi
SE Ranking features a separate tool for backlink analysis
Show more features
Show less features
Organic competitors
Organic traffic
PPC traffic
Traffic cost
Subdomains

Keyword Research

Keyword database
4.7 billioni
Despite being smaller, SE Ranking's database includes primarily keywords with real traffic for different markets, intents, and regions, without any spam. It is constantly updated to fulfill the highest standards of quality
7.4 billion
4.7 billioni
Despite being smaller, SE Ranking's database includes primarily keywords with real traffic for different markets, intents, and regions, without any spam. It is constantly updated to fulfill the highest standards of quality
7.4 billion
4.7 billioni
Despite being smaller, SE Ranking's database includes primarily keywords with real traffic for different markets, intents, and regions, without any spam. It is constantly updated to fulfill the highest standards of quality
7.4 billion
Number of countries
190
171
190
171
190
171
Keyword lists limit
60
5
500
50
1000
100
Show more features
Show less features
Keyword grouper
Search volume insights
Bulk keyword analysis
Keyword suggestions
SERP features
Advertisements
SERP history
i
6 month
i
2 years

Backlink Analysis

Backlink database
3 trillion
3.5 trillion
3 trillion
3.5 trillion
3 trillion
3.5 trillion
Domain database
262 million
212 million
262 million
212 million
262 million
212 million
Show more features
Show less features
Anchor texts
Referring IPs
Backlink gap analysis
Backlink import
Backlink monitoring

Website Audit

Account limit
100,000 pages
100,000 pages
400,000 pages
500,000 pages
1.25 million pages
1.5 million pages
Analyzed parameters
120
100
120
100
120
100
Show more features
Show less features
Crawlability
Health score
Core Web Vitals
Page changes monitoring
Sitemap generator

On-page SEO Checker

Account limit
15 pages/month
i
Ahrefs doesn't have a dedicated on-page SEO checker
40 pages/month
i
Ahrefs doesn't have a dedicated on-page SEO checker
200 pages/month
i
Ahrefs doesn't have a dedicated on-page SEO checker
Analyzed parameters
94
94
94
Show more features
Show less features
Page quality score
Tips on fixing issues
Niche recommendations
i
Besides suggesting tips on fixing issues, SE Ranking also calculates recommended values for every metric based on real SERP competition
i
Besides suggesting tips on fixing issues, SE Ranking also calculates recommended values for every metric based on real SERP competition
i
Besides suggesting tips on fixing issues, SE Ranking also calculates recommended values for every metric based on real SERP competition
To-do list and SEO tasks

Content Marketing

Content idea finder
i
Standalone tool, that comes at $29 per 15 articles
i
Standalone tool, that comes at $29 per 15 articles
i
Standalone tool, that comes at $29 per 15 articles
Brief generator
Content SEO analysis
AI-based content editor
i
Standalone tool, that comes at $29 per 15 articles
i
Standalone tool, that comes at $29 per 15 articles
i
Standalone tool, that comes at $29 per 15 articles

Local SEO

Local positions tracking
Local listings management
Customer review analysis
Google Business Profile Audit

More features

Marketing plan generator
SERP analysis
Integrations
Google Search Console, Google Analytics, Google Data Studio, Google Business Profile
Google Search Console, Google Analytics
Google Search Console, Google Analytics, Google Data Studio, Google Business Profile
Google Search Console, Google Analytics
Google Search Console, Google Analytics, Google Data Studio, Google Business Profile
Google Search Console, Google Analytics

Business features

Scheduled reports
White label
Lead generator
Agency pack
+ $50/month
+ $50/month
API
i
API is available for Enterprise subscribers only
Affiliate program

Overview

Ahrefs is a trendy SEO tool used by large businesses for a variety of marketing tasks. While Ahrefs has a strong reputation for its powerful backlink checker, decent keyword research tool, and easy-to-use API, it is often considered overpriced compared to other SEO platforms that offer more features and flexibility.
SE Ranking is an all-in-one platform that caters to everyone, from large companies to marketing agencies and SEO professionals. It offers dedicated tools for every SEO task imaginable, including SEO copywriting and local marketing, which Ahrefs lacks. SE Ranking also offers flexible pricing options, and generous data limits, and can be up to 3-5 times more cost-effective than other SEO tools.

SE Ranking vs Ahrefs: Summary of features

Rank tracker

Rank tracker

Ahrefs and SE Ranking have similar tools and features, but SE Ranking is better for tracking keyword rankings. Its Rank Tracker is known for its razor-sharp accuracy and enables users to get updates on their ranking positions, check search visibility and other data, group and tag keywords, and detect inconsistencies in URL rankings or keyword cannibalization. The data quality is ensured by a cached SERP copy. SE Ranking also allows users to directly add keywords from Google Search Console. These extraordinary features have helped SE Ranking earn a nomination for Best SEO Tool at the Search Awards for three consecutive years.

Keyword and competitor research

Keyword and competitor research

Ahrefs offers a single tool for both keyword and competitor research, while SE Ranking features two separate instruments that provide better insights for each task. SE Ranking allows users to access comprehensive data on both organic and paid competitors, which is regularly updated. Moreover, SE Ranking’s keyword lists are frequently refreshed, enabling users to more accurately identify keyword gaps and get fresh data for their projects. Ultimately, SE Ranking provides more comprehensive data for Google Ads analysis, whereas Ahrefs provides limited PPC data.

Backlink analysis and monitoring

Backlink analysis and monitoring

Ahrefs is often considered the most popular tool for backlink analysis on the market, but SE Ranking is arguably just as good. SE Ranking has a substantial database of 3 trillion backlinks, enabling SEO professionals to quickly access the information they need and build a data-driven link-building strategy. Additionally, the platform features a separate tool for backlink monitoring that provides a more comprehensive array of metrics, including data integrated from Google Search Console.

Website audit

Website audit

Both Ahrefs and SE Ranking offer powerful website auditing capabilities, but SE Ranking does a more thorough job and delves deeper into website performance. SE Ranking also has a more user-friendly interface design.

On-page SEO checker

On-page SEO checker

SE Ranking, unlike Ahrefs, has a dedicated on-page SEO checker. Not only does this tool identify site errors and provide tips on how to fix them, but it also analyzes other top-performing pages to provide tailored recommendations that can help bring desired results faster.

Content marketing

Content marketing

Ahrefs’s content marketing tool is basic and only helps users research ideas for their content, whereas SE Ranking’s tool offers assistance during every step of the content marketing process. It helps users find the best content ideas, select the most relevant keywords, and analyze competitors to create better content outlines. It also assists users in checking keyword density, grammar, and readability, and provides insights for improving content SEO. SE Ranking uses an internally developed algorithm for relevancy and quality scoring, enabling users to track their progress in real-time.

Reporting

Reporting

Both SE Ranking and Ahrefs have robust report-building tools that can help users create customized and professional-looking reports to share with clients, stakeholders, or team members. Still, SE Ranking’s report-building tool is more comprehensive and flexible, offering a wider range of report templates. It also enables users to customize reports with their branding and logo. Users can customize the data and metrics included in their reports to tailor their reports to specific client or stakeholder needs.

Rank tracker

Ahrefs and SE Ranking have similar tools and features, but SE Ranking is better for tracking keyword rankings. Its Rank Tracker is known for its razor-sharp accuracy and enables users to get updates on their ranking positions, check search visibility and other data, group and tag keywords, and detect inconsistencies in URL rankings or keyword cannibalization. The data quality is ensured by a cached SERP copy. SE Ranking also allows users to directly add keywords from Google Search Console. These extraordinary features have helped SE Ranking earn a nomination for Best SEO Tool at the Search Awards for three consecutive years.

Faq

Is there a better SEO tool than Ahrefs?
While Ahrefs is a leading SEO platform, there may be other tools better suited to your needs in terms of features and value for money. Other all-in-one SEO tools, such as Moz, Semrush, and SE Ranking, also offer powerful backlink analysis, keyword research, website audit, and rank-tracking capabilities. SE Ranking, in particular, offers the most flexible pricing plans with generous data limits and has multiple user seats included in its pricing. Check out this comparison of popular SEO tools to find the platform that best fits your needs.
Which tool is better, SE Ranking or Ahrefs?
Ahrefs is a trendy SEO platform with robust tools for backlink analysis and keyword research, but other platforms, like SE Ranking, could be a better alternative. SE Ranking offers an entire suite of top-notch tools for keyword research, on-page optimization, website auditing, content marketing, and reporting. Its pricing plans and features are also more flexible.
Which tool is more accurate, SE Ranking or Ahrefs?
Ahrefs and SE Ranking are both highly regarded SEO tools that strive to provide data with razor-sharp accuracy. Both tools use dedicated search crawlers to collect data. SE Ranking, for instance, offers 100% accurate data on keyword rankings and retains a cached copy of the SERP to ensure the highest possible data quality. SE Ranking also continually enhances its data processing algorithms and frequently expands and updates its databases.
Does SE Ranking have a free version?
SE Ranking doesn’t have a free version, but it offers everyone a 14-day free trial and is not nearly as expensive as its rivals. It also provides its features at a considerably lower cost, sometimes up to 55% less. With flexible pricing options, users can choose a plan that better aligns with their needs and budget.