We are looking for a skilled and experienced Senior Marketing Analyst to join our team. In this role, you will discover valuable insights from marketing data, help our team make data-driven decisions, and improve marketing campaigns. The ideal candidate is analytical, loves working with data, and has strong technical skills in marketing analytics.
Required Skills and Qualifications:
- At least 5 years of experience as a marketing analyst, including 1 year in a senior role.
- Bachelor’s degree in Computer Science, Mathematics, Economics, or a related field.
- Solid knowledge of statistics and practical experience with A/B testing.
- Expert knowledge of GA4 and GTM (Server Side is required).
- Strong understanding of main marketing channels (Paid, Organic, Email).
- Skilled in writing, optimizing, and using complex SQL queries for large datasets. Ability to use SQL effectively for data cleaning, transformation, and preparation.
- Experience using Python for data analysis. Familiarity with tools like Jupyter Notebooks is a plus.
- Practical experience with visualization tools such as Tableau, Power BI, or similar platforms. Able to create clear visualizations to present complex insights.
- English proficiency: at least upper-intermediate level (written and spoken).
- Proven ability to collaborate effectively with different teams, including marketing managers and analysts.
Will be a Plus:
- Job experience in a product company.
- Experience with Ads Data Hub.
- Understanding of consent management platforms.
- Knowledge of application analytics.
Key Responsibilities:
- Analyze marketing campaigns and provide clear recommendations to improve performance.
- Identify opportunities to improve conversion rates by analyzing metrics, data, and A/B test results.
- Automate analytical tasks and create reports in Power BI based on marketing data models developed with the Data Engineering team.
- Regularly review key marketing metrics and provide insightful analyses.
- Support the PPC team in tracking and improving the effectiveness of advertising campaigns.
- Develop and implement an effective attribution model for our SaaS product.
- Perform ad-hoc analyses to address critical business questions quickly.
- Collaborate with the analytics team to enhance our analytics stack, improving its performance and scalability.
- Effectively manage multiple projects simultaneously while meeting tight deadlines.
What we offer:
- 22 days of vacation
- Flexible work schedule
- Compensation of expenses on medical insurance
- 50% reimbursement of sport or psychotherapy
- 50% reimbursement of conference tickets and educational courses
- Compensation for individual English courses
- A top-notch product that is easy to market
- Work with a well-motivated fast-and-furious team
- Fun corporate and team building events
About SE Ranking:
SE Ranking is the company behind a powerful and intuitive SEO platform trusted by over a million businesses, agencies, and SEO professionals since 2013.
The software began as an instrument for monitoring and reporting on web page rankings and grew into a completely integrated SEO platform with over 30 tools that provide reliable data with clear insights for every step of the SEO process and allow the crafting of complex SEO strategies. With a commitment to simplicity and effectiveness, the SE Ranking platform boasts a clean, user-friendly interface tailored to make website optimization easy to access and painless to scale.
The SE Ranking workplace comprises 150+ talents from all over the globe. As a remote-first company, we strive to offer every team member a proper work-life balance. We take care of our employees’ physical and mental health by providing them with the relevant benefits. We value curiosity, creativity, dedication to life-long learning, transparent internal communication, and constructive feedback. To help every team member thrive and reach their full potential, we nurture a dynamic and supportive work environment that sparks growth.