Does digging into Google Analytics data make you sweat? This article will guide you through the Google Analytics reports important for SEO, and help you find all the data you need in the old Universal Analytics and the new GA4 interfaces.
In this article, we will explain 35 elements that make up a SERP and help you monitor what elements Google displays for the queries you track. Start optimizing your website content for SERP features to drive more customers and increase brand awareness.
By default, links are followed, which means that search engines can crawl, index, and take them into consideration when distributing rankings. Sometimes, you don’t need to endorse the page you’re citing, and there’s when nofollow comes in handy. In this article, we discuss how dofollow and nofollow values matter in SEO, whether in the context of backlink profiles or internal linking.
With Google Analytics, you can see how much your business is moving ahead and growing. Learn how to easily set up and configure Google Analytics as well as add it to WordPress and other major CMS.
Although it may seem like PPC and SEO don’t have much in common, they are actually more like two sides of the same coin. We’ve outlined 8 ways you can use SEO tools to achieve PPC goals and ultimately run campaigns that convert well.
A featured snippet is a block of content pulled from a web page as it’s most relevant to the query and is placed in the zero position in the SERP. Do featured snippets help grow organic traffic and should you optimize for them? Learn all about their types and benefits from our article.
Semantic SEO provides better results for businesses and customers in all areas: from better consistency between requests and results to a deeper understanding of what language your clients are using. Here is the overview of what semantic SEO is, how it works, and how to optimize for semantic search.
Structured data is a common language for communicating with search engines and explaining what kind of information your website contains. From this article, you will learn how to use structured data and how to check if your markup is working.
What are the main rules essential to creating a solid website structure? And why it's important for both SEO and UX? In this article, you will find some simple but crucial actions you have to take to build a good basis for SEO while developing your site.
