Domain Authority Checker

Get the domain authority score calculated by SE Ranking’s own domain authority checker plus over 15 metrics to analyze any website's chances of getting to the SERP’s top.

How is the Domain Trust score calculated?

How is the Domain Trust score calculated? How is the Domain Trust score calculated?

Domain Trust is a score developed by SE Ranking that shows how much authority a site has.

We calculate it by looking at the number and quality of the website's backlinks and referring domains. Our free domain authority checker shows Domain Trust (DT) that ranges from 1 to 100, where a higher score indicates that the domain has a better chance of ranking high. However, keep in mind that 200+ factors affect rankings. This is why lower DT websites can outrank competitors.

Find out any website’s authority score

SE Ranking's free domain authority checker will show your website rating in one click

Keep your finger on the pulse with our free domain trust checker to:

Track your domain progress over time

Track your domain progress over time

If your domain trust score is growing, you are on the right track to optimizing your website and building a successful backlink strategy.

Analyze SERP competitors

Analyze SERP competitors

Our tool helps you determine whether you can compete with a particular website.

Search high-quality donors for link building

Search high-quality donors for link building

Use domain authority to quickly estimate the quality of potential donors before moving to deeper analysis.

Improve your website’s authority step by step

SE Ranking covers the full Off-Page SEO cycle, from checking the domain ratings of your competitors to building your own backlink strategy
  • Check your domain authority

  • Analyze competitors' domains

  • Assess your chances of overtaking competitors

  • Unveil new opportunities for growth

  • Plan your website's SEO strategy

Get started by entering a competitor’s domain name to find new opportunities for boosting your domain trust

A complete set of tools for securing domain authority

Discover ways to boost your domain authorityDiscover ways to boost your domain authority
Discover ways to boost your domain authority

Discover ways to boost your domain authority

With the Backlink Gap Analyzer, pinpoint new valuable domains (the ones that bear fruit for your competitors) to increase your website’s chances of becoming more authoritative in Google’s eyes.

Keep control of backlinks that affect your domain authorityKeep control of backlinks that affect your domain authority
Keep control of backlinks that affect your domain authority

Keep control of backlinks that affect your domain authority

Use the Backlink Monitoring Tool to assess how successful your current Off-Page SEO strategy is. Track backlinks that are passing link juice to your website and boosting the growth of your domain rating.

Get all your SEO needs covered with SE Ranking’s Pro plan for only $119/month

Explore other subscription options to find your perfect fit

Domain authority explained

What is domain authority?

Domain authority (DA) is a score developed to help digital marketers and SEOs assess websites for optimization and compare their own website’s credibility with that of competitors. You can use this domain rating metric to predict how well your web pages will rank in search results. This metric ranges from 1 to 100.

Why is domain authority important?

The domain authority metric of your website indicates its potential for ranking on search engines. It assists you in:

  • Better understanding your site's credibility in the eyes of search engines.
  • Comparing your ranking chances to that of your competition and gauging your site’s ability to reach the top of SERP.
  • Tracking your domain’s progress over time and planning your Off-Page optimization strategy.

How do I increase my domain authority?

Because website authority is calculated primarily through backlinks, devising wise link building strategies is the best way to increase your score. Here are a few ways to do it:

  1. Create unique, shareable and valuable content. This is the best way to get high-quality and relevant organic links to your website.
  2. Perform competitor research to find link gaps.To fill in backlink gaps, look for quality (and relevant) websites that collaborate with your SERP competitors.
  3. Audit your website and disavow bad links. Analyze the effectiveness of each link. This will assist you in understanding how successful your current link building strategy is and which backlinks may be harmful for your website, allowing you to disavow them.

How is domain authority calculated?

Different DA checkers use unique methodologies for calculating website authority. This metric, however, is usually determined by the number and quality of backlinks and referring domains. So the more quality backlinks and donors your website has, the higher its score. This is how SE Ranking calculates its Domain Trust score, which shows the domain authority.

What is considered a good domain authority score?

Domain authority is a comparative metric, so its ‘success’ depends on your niche and competition. That is, the best way to figure out which DA score is good for your website is by comparing yours with that of your SERP rivals. For instance, if your competitors' DA scores are in the 80-100 zone, your domain authority score of 75 will be weak. On the other hand, if your competitors' DA ranges between 0 and 30, your score (of even 35) will be good, and you’ll rank high in SERPs. You can figure out how ‘good’ your score is with the help of any Domain Authority Checker. 

How do you evaluate domain authority?

Unlike many other domain authority checkers, SE Ranking’s free DA checker relies on its own backlink database and calculates Domain Trust score considering both the quantity and quality of backlinks and referring domains.

The calculation process includes the following steps:
  1. We start by collecting data on the number of domains that link to the analyzed website.
  2. During this step, we assess the overall trust and reputation of each referring domain.
  3. Using our enhanced algorithms, we transform collected data into DT scores ranging from 1 to 100.