Brand Evolution: When and How to Refresh Your Digital Identity

In this episode, Mordy Oberstein, Head of SEO Branding at Wix, explores the essentials of brand evolution and the importance of refreshing your digital identity. Learn when your brand needs a refresh, how to keep its core identity, and the steps for a successful update. Mordy also touches on the impact of SEO on rebranding and shares insights into how AI is shaping the future of brand evolution. This discussion is perfect for anyone considering a brand refresh for their business or clients.