Have you ever wondered if video is going through a renaissance? Streaming platforms are pushing out television. YouTube creators are becoming as famous as Hollywood celebrities. And video advertising is taking on a new dimension. You’ve made the right call when you decided to board the video revival train as it's the talk of the town now. In this article, we’ll shed light on the history of video ads and give you tips on how to make your videos work today and in the future.
Videos have become essential to our society. Many businesses have added videos to their marketing strategies to communicate with their target audience in a convenient, but effective way. But videos aren’t just great for engagement — they can also improve your SEO and, ultimately, website rankings.