SE RANKING BLOG - Google SERP

For local-oriented companies, having great local SEO is one of the most important aspects to get right. Businesses absolutely must make sure their name, address and phone number (NAP) are accurate in all areas online. Read all about it in this post.

The Local Pack is one of the most attention-grabbing SERP features. Learn what the Local 3-Pack is and how to get ranked in it.

Tracking rankings is an integral part of any SEO workflow. In this post, we'll take a detailed look at different ways you can check rankings on all the major search engines.

Learn about every possible way of verifying your Google Business Profile and look at all the hidden pitfalls you may face.

Sitelinks help users navigate to important sections of a website right from the SERP. They are out of the webmaster's control and appear automatically based on Google's algorithms, but there's still a lot you can do to encourage Google to show a set of sitelinks below your website's search results.

EAT is a set of signals that Google uses to find trustworthy pages that bring real value to users. Read this article to learn how to fulfill these parameters and write better content.

Rich snippets changed SERPs forever. Now, if you successfully optimize your website for rich results you get a significant advantage over your competitors that don’t. Yet, the thing is quite technical and requires investments. So are rich snippets worth the hype and do you truly need them? Let’s figure it out together.

In this article, we will explain 35 elements that make up a SERP and help you monitor what elements Google displays for the queries you track. Start optimizing your website content for SERP features to drive more customers and increase brand awareness.

A featured snippet is a block of content pulled from a web page as it’s most relevant to the query and is placed in the zero position in the SERP. Do featured snippets help grow organic traffic and should you optimize for them? Learn all about their types and benefits from our article.