AI Search: Understanding and tracking visibility with SE Ranking’s toolkit

Learn how to confidently use AI search insights and SE Ranking’s AI Search Toolkit to speed up keyword research, competitive analysis, and content optimization.

AI Search: Understanding and tracking visibility with SE Ranking’s toolkit
Skill level

Skill level

Beginner

Time to complete

Time to complete

90 min

Practice

Practice

14 test questions

Certificate

Certificate

Free on completion

For anyone looking to understand and track AI search visibility

Who will find this course useful?

1

Digital marketing agencies and consultants

2

SEO, digital marketing and search specialists

3

Mid-size businesses and enterprises

4

SE Ranking users working with AI search

How can this course help you?

  • Understand how AI search engines like Google’s AI experiences, ChatGPT, Perplexity, and others generate answers and surface brands.

  • Learn how to measure your brand’s presence in AI answers using SE Ranking’s AI Search Toolkit, including AI Results Tracker, AI Search in Competitive Research, and the standalone SE Visible.

  • Discover how to compare your AI visibility with competitors and identify prompts where you’re missing from AI results.

  • Connect AI search insights with your ongoing SEO strategy, reporting, and client communication, so AI visibility becomes a regular part of your workflow.

The training includes

  • Short, focused lessons that explain key AI search concepts and walk you through SE Ranking’s AI Search Toolkit step by step—from research to tracking and reporting.

    Theory

    Short, focused lessons that explain key AI search concepts and walk you through SE Ranking’s AI Search Toolkit step by step—from research to tracking and reporting.

  • A practical quiz and workflows you can apply right away in your SE Ranking projects to test and reinforce what you’ve learned about AI visibility.

    Practice

    A practical quiz and workflows you can apply right away in your SE Ranking projects to test and reinforce what you’ve learned about AI visibility.

  • Complete the SE Ranking AI Search Toolkit course and get at least 80% of the test questions right to get the SE Ranking Academy certificate.

    Certificate

    Complete the SE Ranking AI Search Toolkit course and get at least 80% of the test questions right to get the SE Ranking Academy certificate.

Course Structure

6 lessons 14 test questions

Module 1. SE Ranking research insights on AI Search

  • Where AI Search fits in today’s search landscape
  • Visibility factors in AI-powered results

Module 2. SE Ranking AI Search Toolkit: Tracking & measuring AI visibility

  • AI Search in Competitive Research
  • AI Results Tracker
  • SE Visible
  • AI Search Add-on

Quiz

  • 14 test questions to check how well you understand AI answers, key metrics, and SE Ranking’s AI features

How do I get started?

If you are already subscribed to the platform, you can start the SE Ranking tutorial course right away! Access to the Academy lasts for the duration of your subscription. If you are new to SE Ranking and want to get started, please sign up first.

How do I get started?

Who we are

SE Ranking is a robust SEO toolkit that combines unique datasets with advanced features to help SEO pros build and execute effective strategies. Trusted by 1,000,000 users worldwide, the platform offers flexible subscription plans with generous data limits to support client growth.

We designed our academy SEO courses, blog, online events and YouTube tutorials to assist the SE Ranking community at every step of their journey. We equip our users with all the guidance they need to succeed in the SEO industry.

Who we are

SE Ranking is best suited for small to mid-sized agencies and in-house teams seeking a robust SEO toolkit with extensive collaboration features. Most SE Ranking subscription plans offer extra user seats for team members unlimited projects to meet your clients’ needs.

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