﻿{"id":1594,"date":"2021-12-14T15:59:41","date_gmt":"2021-12-14T15:59:41","guid":{"rendered":"https:\/\/seranking.com\/fr\/blog\/?p=1594"},"modified":"2025-05-30T09:12:43","modified_gmt":"2025-05-30T09:12:43","slug":"comment-utiliser-google-trends","status":"publish","type":"post","link":"https:\/\/seranking.com\/fr\/blog\/comment-utiliser-google-trends\/","title":{"rendered":"Comment utiliser Google Trends pour am\u00e9liorer votre strat\u00e9gie de r\u00e9f\u00e9rencement"},"content":{"rendered":null,"protected":false},"excerpt":{"rendered":"","protected":false},"author":94,"featured_media":1597,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34],"tags":[118,121,133],"class_list":["post-1594","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-category-les-bases","tag-promotion-dun-site-web","tag-recherche-de-mots-cles","tag-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Am\u00e9liorez votre strat\u00e9gie de r\u00e9f\u00e9rencement avec Google Trends<\/title>\n<meta name=\"description\" content=\"La plupart des sp\u00e9cialistes du r\u00e9f\u00e9rencement utilisent parfois Google Trends pour v\u00e9rifier l&#039;\u00e9volution de l&#039;int\u00e9r\u00eat pour un mot cl\u00e9 au fil du temps. 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