{"id":21775,"date":"2026-10-14T02:09:00","date_gmt":"2026-10-14T02:09:00","guid":{"rendered":"https:\/\/seranking.com\/de\/blog\/?p=21775"},"modified":"2026-10-15T08:34:54","modified_gmt":"2026-10-15T08:34:54","slug":"social-media-traffic-studie","status":"publish","type":"post","link":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/","title":{"rendered":"Social-Media-Traffic 2026: Fast jeder zehnte Besuch deutscher Websites kommt aus Social Media"},"content":{"rendered":null,"protected":false},"excerpt":{"rendered":"","protected":false},"author":436,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[223],"tags":[],"class_list":["post-21775","post","type-post","status-publish","format-standard","hentry","category-kategorie-studien-und-umfragen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Social-Media-Traffic 2026: Studie f\u00fcr Deutschland<\/title>\n<meta name=\"description\" content=\"Welche Netzwerke bringen deutschen Websites 2026 die meisten Besuche? Unsere Studie zeigt, wie Facebook, Pinterest, Instagram und TikTok abschneiden.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social-Media-Traffic 2026: Studie f\u00fcr Deutschland\" \/>\n<meta property=\"og:description\" content=\"Welche Netzwerke bringen deutschen Websites 2026 die meisten Besuche?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/\" \/>\n<meta property=\"og:site_name\" content=\"SE Ranking Deutsch\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-14T02:09:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-15T08:34:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seranking.com\/de\/blog\/wp-content\/uploads\/sites\/40\/2025\/11\/social-media-traffic-2026-kanaele-deutschland-media.png\" \/>\n<meta name=\"author\" content=\"Nico Kavelar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nico Kavelar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/social-media-traffic-studie\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/social-media-traffic-studie\\\/\"},\"author\":{\"name\":\"Nico Kavelar\",\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/#\\\/schema\\\/person\\\/369c82895fd62401ba88dc972e80e6d9\"},\"headline\":\"Social-Media-Traffic 2026: Fast jeder zehnte Besuch deutscher Websites kommt aus Social Media\",\"datePublished\":\"2026-10-14T02:09:00+00:00\",\"dateModified\":\"2026-10-15T08:34:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/social-media-traffic-studie\\\/\"},\"wordCount\":1574,\"image\":{\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/social-media-traffic-studie\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/40\\\/2025\\\/11\\\/social-media-traffic-2026-kanaele-deutschland-media.png\",\"articleSection\":[\"Studien und Umfragen\"],\"inLanguage\":\"de-DE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/social-media-traffic-studie\\\/\",\"url\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/social-media-traffic-studie\\\/\",\"name\":\"Social-Media-Traffic 2026: Studie f\u00fcr Deutschland\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/social-media-traffic-studie\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/social-media-traffic-studie\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/40\\\/2025\\\/11\\\/social-media-traffic-2026-kanaele-deutschland-media.png\",\"datePublished\":\"2026-10-14T02:09:00+00:00\",\"dateModified\":\"2026-10-15T08:34:54+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/#\\\/schema\\\/person\\\/369c82895fd62401ba88dc972e80e6d9\"},\"description\":\"Welche Netzwerke bringen deutschen Websites 2026 die meisten Besuche? Unsere Studie zeigt, wie Facebook, Pinterest, Instagram und TikTok abschneiden.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/social-media-traffic-studie\\\/#breadcrumb\"},\"inLanguage\":\"de-DE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/social-media-traffic-studie\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/social-media-traffic-studie\\\/#primaryimage\",\"url\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/40\\\/2025\\\/11\\\/social-media-traffic-2026-kanaele-deutschland-media.png\",\"contentUrl\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/40\\\/2025\\\/11\\\/social-media-traffic-2026-kanaele-deutschland-media.png\",\"width\":1280,\"height\":720},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/social-media-traffic-studie\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Studien und Umfragen\",\"item\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/kategorie-studien-und-umfragen\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Social-Media-Traffic 2026: Fast jeder zehnte Besuch deutscher Websites kommt aus Social Media\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/\",\"name\":\"SE Ranking Deutsch\",\"description\":\"Lerne alles rund um SEO &amp; SEA mit umfassenden Artikeln, Case Studies, Anleitungen und Tipps zu unserer Plattform. Abonniere jetzt!\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de-DE\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/#\\\/schema\\\/person\\\/369c82895fd62401ba88dc972e80e6d9\",\"name\":\"Nico Kavelar\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de-DE\",\"@id\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/40\\\/2024\\\/11\\\/de18e8d0-1b76-4386-8d21-e0fa7cd22076-150x150.png\",\"url\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/40\\\/2024\\\/11\\\/de18e8d0-1b76-4386-8d21-e0fa7cd22076-150x150.png\",\"contentUrl\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/40\\\/2024\\\/11\\\/de18e8d0-1b76-4386-8d21-e0fa7cd22076-150x150.png\",\"caption\":\"Nico Kavelar\"},\"description\":\"Nico Kavelar ist Country Marketing Manager DACH bei SE Ranking und bringt einen breiten Marketing-Background mit, insbesondere in den Bereichen SEO und SEA. Mit seiner Erfahrung im E-Commerce und B2B-SaaS-Bereich st\u00e4rkt er gezielt die Markenpr\u00e4senz im deutschsprachigen Raum und treibt nachhaltiges Wachstum voran. Wenn Nico nicht gerade Marketingstrategien entwickelt, ist er sportlich aktiv, liebt es zu reisen und vertieft sich gern in Podcasts zu verschiedensten Themen.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/nicokavelar\\\/\"],\"url\":\"https:\\\/\\\/seranking.com\\\/de\\\/blog\\\/author\\\/nico-kavelar\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Social-Media-Traffic 2026: Studie f\u00fcr Deutschland","description":"Welche Netzwerke bringen deutschen Websites 2026 die meisten Besuche? Unsere Studie zeigt, wie Facebook, Pinterest, Instagram und TikTok abschneiden.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/","og_locale":"de_DE","og_type":"article","og_title":"Social-Media-Traffic 2026: Studie f\u00fcr Deutschland","og_description":"Welche Netzwerke bringen deutschen Websites 2026 die meisten Besuche?","og_url":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/","og_site_name":"SE Ranking Deutsch","article_published_time":"2026-10-14T02:09:00+00:00","article_modified_time":"2026-10-15T08:34:54+00:00","og_image":[{"url":"https:\/\/seranking.com\/de\/blog\/wp-content\/uploads\/sites\/40\/2025\/11\/social-media-traffic-2026-kanaele-deutschland-media.png","type":"","width":"","height":""}],"author":"Nico Kavelar","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Nico Kavelar","Est. reading time":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/#article","isPartOf":{"@id":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/"},"author":{"name":"Nico Kavelar","@id":"https:\/\/seranking.com\/de\/blog\/#\/schema\/person\/369c82895fd62401ba88dc972e80e6d9"},"headline":"Social-Media-Traffic 2026: Fast jeder zehnte Besuch deutscher Websites kommt aus Social Media","datePublished":"2026-10-14T02:09:00+00:00","dateModified":"2026-10-15T08:34:54+00:00","mainEntityOfPage":{"@id":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/"},"wordCount":1574,"image":{"@id":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/#primaryimage"},"thumbnailUrl":"https:\/\/seranking.com\/de\/blog\/wp-content\/uploads\/sites\/40\/2025\/11\/social-media-traffic-2026-kanaele-deutschland-media.png","articleSection":["Studien und Umfragen"],"inLanguage":"de-DE"},{"@type":"WebPage","@id":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/","url":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/","name":"Social-Media-Traffic 2026: Studie f\u00fcr Deutschland","isPartOf":{"@id":"https:\/\/seranking.com\/de\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/#primaryimage"},"image":{"@id":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/#primaryimage"},"thumbnailUrl":"https:\/\/seranking.com\/de\/blog\/wp-content\/uploads\/sites\/40\/2025\/11\/social-media-traffic-2026-kanaele-deutschland-media.png","datePublished":"2026-10-14T02:09:00+00:00","dateModified":"2026-10-15T08:34:54+00:00","author":{"@id":"https:\/\/seranking.com\/de\/blog\/#\/schema\/person\/369c82895fd62401ba88dc972e80e6d9"},"description":"Welche Netzwerke bringen deutschen Websites 2026 die meisten Besuche? Unsere Studie zeigt, wie Facebook, Pinterest, Instagram und TikTok abschneiden.","breadcrumb":{"@id":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/#breadcrumb"},"inLanguage":"de-DE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/"]}]},{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/#primaryimage","url":"https:\/\/seranking.com\/de\/blog\/wp-content\/uploads\/sites\/40\/2025\/11\/social-media-traffic-2026-kanaele-deutschland-media.png","contentUrl":"https:\/\/seranking.com\/de\/blog\/wp-content\/uploads\/sites\/40\/2025\/11\/social-media-traffic-2026-kanaele-deutschland-media.png","width":1280,"height":720},{"@type":"BreadcrumbList","@id":"https:\/\/seranking.com\/de\/blog\/social-media-traffic-studie\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/seranking.com\/de\/blog\/"},{"@type":"ListItem","position":2,"name":"Studien und Umfragen","item":"https:\/\/seranking.com\/de\/blog\/kategorie-studien-und-umfragen\/"},{"@type":"ListItem","position":3,"name":"Social-Media-Traffic 2026: Fast jeder zehnte Besuch deutscher Websites kommt aus Social Media"}]},{"@type":"WebSite","@id":"https:\/\/seranking.com\/de\/blog\/#website","url":"https:\/\/seranking.com\/de\/blog\/","name":"SE Ranking Deutsch","description":"Lerne alles rund um SEO &amp; SEA mit umfassenden Artikeln, Case Studies, Anleitungen und Tipps zu unserer Plattform. Abonniere jetzt!","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/seranking.com\/de\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de-DE"},{"@type":"Person","@id":"https:\/\/seranking.com\/de\/blog\/#\/schema\/person\/369c82895fd62401ba88dc972e80e6d9","name":"Nico Kavelar","image":{"@type":"ImageObject","inLanguage":"de-DE","@id":"https:\/\/seranking.com\/de\/blog\/wp-content\/uploads\/sites\/40\/2024\/11\/de18e8d0-1b76-4386-8d21-e0fa7cd22076-150x150.png","url":"https:\/\/seranking.com\/de\/blog\/wp-content\/uploads\/sites\/40\/2024\/11\/de18e8d0-1b76-4386-8d21-e0fa7cd22076-150x150.png","contentUrl":"https:\/\/seranking.com\/de\/blog\/wp-content\/uploads\/sites\/40\/2024\/11\/de18e8d0-1b76-4386-8d21-e0fa7cd22076-150x150.png","caption":"Nico Kavelar"},"description":"Nico Kavelar ist Country Marketing Manager DACH bei SE Ranking und bringt einen breiten Marketing-Background mit, insbesondere in den Bereichen SEO und SEA. Mit seiner Erfahrung im E-Commerce und B2B-SaaS-Bereich st\u00e4rkt er gezielt die Markenpr\u00e4senz im deutschsprachigen Raum und treibt nachhaltiges Wachstum voran. Wenn Nico nicht gerade Marketingstrategien entwickelt, ist er sportlich aktiv, liebt es zu reisen und vertieft sich gern in Podcasts zu verschiedensten Themen.","sameAs":["https:\/\/www.linkedin.com\/in\/nicokavelar\/"],"url":"https:\/\/seranking.com\/de\/blog\/author\/nico-kavelar\/"}]}},"_links":{"self":[{"href":"https:\/\/seranking.com\/de\/blog\/wp-json\/wp\/v2\/posts\/21775","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seranking.com\/de\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seranking.com\/de\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seranking.com\/de\/blog\/wp-json\/wp\/v2\/users\/436"}],"replies":[{"embeddable":true,"href":"https:\/\/seranking.com\/de\/blog\/wp-json\/wp\/v2\/comments?post=21775"}],"version-history":[{"count":7,"href":"https:\/\/seranking.com\/de\/blog\/wp-json\/wp\/v2\/posts\/21775\/revisions"}],"predecessor-version":[{"id":34888,"href":"https:\/\/seranking.com\/de\/blog\/wp-json\/wp\/v2\/posts\/21775\/revisions\/34888"}],"wp:attachment":[{"href":"https:\/\/seranking.com\/de\/blog\/wp-json\/wp\/v2\/media?parent=21775"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seranking.com\/de\/blog\/wp-json\/wp\/v2\/categories?post=21775"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seranking.com\/de\/blog\/wp-json\/wp\/v2\/tags?post=21775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}