﻿{"id":7161,"date":"2023-06-13T15:50:29","date_gmt":"2023-06-13T15:50:29","guid":{"rendered":"https:\/\/seranking.com\/blog\/?p=7161"},"modified":"2026-01-19T10:36:20","modified_gmt":"2026-01-19T10:36:20","slug":"long-tail-keywords","status":"publish","type":"post","link":"https:\/\/seranking.com\/blog\/long-tail-keywords\/","title":{"rendered":"Understanding Long-Tail Keywords: How to Find the Best Ones and Use Them in SEO"},"content":{"rendered":null,"protected":false},"excerpt":{"rendered":"","protected":false},"author":14,"featured_media":7162,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[37],"tags":[],"class_list":["post-7161","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-category-keyword-research"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Long Tail Keywords: How to Use Them for SEO<\/title>\n<meta name=\"description\" content=\"If you\u2019ve ever conducted keyword research, then you\u2019re definitely aware of long-tail keywords. But, are you sure you know everything about them?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seranking.com\/blog\/long-tail-keywords\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Hidden SEO Value of Long-Tail Keywords\" \/>\n<meta property=\"og:description\" content=\"Do you know how to use long-tail keywords to your advantage? Find out here!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seranking.com\/blog\/long-tail-keywords\/\" \/>\n<meta property=\"og:site_name\" content=\"SE Ranking Blog\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/andrew.zarudnyi\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-13T15:50:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-19T10:36:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2020\/05\/facebook_longtail-keywords.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2400\" \/>\n\t<meta property=\"og:image:height\" content=\"1260\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Andrew Zarudnyi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/AndrewZarudnyi\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andrew Zarudnyi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"23 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/seranking.com\/blog\/long-tail-keywords\/\",\"url\":\"https:\/\/seranking.com\/blog\/long-tail-keywords\/\",\"name\":\"Long Tail Keywords: How to Use Them for SEO\",\"isPartOf\":{\"@id\":\"https:\/\/seranking.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/seranking.com\/blog\/long-tail-keywords\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/seranking.com\/blog\/long-tail-keywords\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2020\/05\/card_longtail-keywords-min-2.png\",\"datePublished\":\"2023-06-13T15:50:29+00:00\",\"dateModified\":\"2026-01-19T10:36:20+00:00\",\"author\":{\"@id\":\"https:\/\/seranking.com\/blog\/#\/schema\/person\/7a7ce42ba0df60ee7b3f276b7bfb34c6\"},\"description\":\"If you\u2019ve ever conducted keyword research, then you\u2019re definitely aware of long-tail keywords. But, are you sure you know everything about them?\",\"breadcrumb\":{\"@id\":\"https:\/\/seranking.com\/blog\/long-tail-keywords\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/seranking.com\/blog\/long-tail-keywords\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/seranking.com\/blog\/long-tail-keywords\/#primaryimage\",\"url\":\"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2020\/05\/card_longtail-keywords-min-2.png\",\"contentUrl\":\"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2020\/05\/card_longtail-keywords-min-2.png\",\"width\":930,\"height\":690,\"caption\":\"Long-tail keywords\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/seranking.com\/blog\/long-tail-keywords\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\/\/seranking.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Keyword Research\",\"item\":\"https:\/\/seranking.com\/blog\/category-keyword-research\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Understanding Long-Tail Keywords: How to Find the Best Ones and Use Them in SEO\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/seranking.com\/blog\/#website\",\"url\":\"https:\/\/seranking.com\/blog\/\",\"name\":\"SE Ranking Blog\",\"description\":\"In SE Ranking SEO blog we talk about search engine optimization, digital marketing, and business processes: tutorials, case studies, and trends by SEO experts.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/seranking.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/seranking.com\/blog\/#\/schema\/person\/7a7ce42ba0df60ee7b3f276b7bfb34c6\",\"name\":\"Andrew Zarudnyi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/seranking.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2019\/11\/avatar-1-298x300-150x150.jpg\",\"contentUrl\":\"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2019\/11\/avatar-1-298x300-150x150.jpg\",\"caption\":\"Andrew Zarudnyi\"},\"description\":\"Andrew is an SEO and Content Marketing Expert, Editor, and Webinar Host at SE Ranking, plus a guest contributor across various marketing media. Andrew is passionate about content, marketing, social media, and SEO best practices and leverages his experience to help companies reach their global audiences more effectively. When he\u2019s not writing about SEO and marketing, he can be found spending time with his cat, enjoying a video game, watching too much soccer or playing the guitar (in that order).\",\"sameAs\":[\"https:\/\/www.facebook.com\/andrew.zarudnyi\",\"https:\/\/www.linkedin.com\/in\/andrew-zarudnyi-a1aa33b7\/?original_referer=httpswwwgooglecom&originalSubdomain=ua\",\"https:\/\/x.com\/https:\/\/twitter.com\/AndrewZarudnyi\"],\"url\":\"https:\/\/seranking.com\/blog\/author\/andrew-zarudnyi\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Long Tail Keywords: How to Use Them for SEO","description":"If you\u2019ve ever conducted keyword research, then you\u2019re definitely aware of long-tail keywords. But, are you sure you know everything about them?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/seranking.com\/blog\/long-tail-keywords\/","og_locale":"en_US","og_type":"article","og_title":"The Hidden SEO Value of Long-Tail Keywords","og_description":"Do you know how to use long-tail keywords to your advantage? Find out here!","og_url":"https:\/\/seranking.com\/blog\/long-tail-keywords\/","og_site_name":"SE Ranking Blog","article_author":"https:\/\/www.facebook.com\/andrew.zarudnyi","article_published_time":"2023-06-13T15:50:29+00:00","article_modified_time":"2026-01-19T10:36:20+00:00","og_image":[{"width":2400,"height":1260,"url":"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2020\/05\/facebook_longtail-keywords.png","type":"image\/png"}],"author":"Andrew Zarudnyi","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/AndrewZarudnyi","twitter_misc":{"Written by":"Andrew Zarudnyi","Est. reading time":"23 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/seranking.com\/blog\/long-tail-keywords\/","url":"https:\/\/seranking.com\/blog\/long-tail-keywords\/","name":"Long Tail Keywords: How to Use Them for SEO","isPartOf":{"@id":"https:\/\/seranking.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/seranking.com\/blog\/long-tail-keywords\/#primaryimage"},"image":{"@id":"https:\/\/seranking.com\/blog\/long-tail-keywords\/#primaryimage"},"thumbnailUrl":"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2020\/05\/card_longtail-keywords-min-2.png","datePublished":"2023-06-13T15:50:29+00:00","dateModified":"2026-01-19T10:36:20+00:00","author":{"@id":"https:\/\/seranking.com\/blog\/#\/schema\/person\/7a7ce42ba0df60ee7b3f276b7bfb34c6"},"description":"If you\u2019ve ever conducted keyword research, then you\u2019re definitely aware of long-tail keywords. But, are you sure you know everything about them?","breadcrumb":{"@id":"https:\/\/seranking.com\/blog\/long-tail-keywords\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/seranking.com\/blog\/long-tail-keywords\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/seranking.com\/blog\/long-tail-keywords\/#primaryimage","url":"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2020\/05\/card_longtail-keywords-min-2.png","contentUrl":"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2020\/05\/card_longtail-keywords-min-2.png","width":930,"height":690,"caption":"Long-tail keywords"},{"@type":"BreadcrumbList","@id":"https:\/\/seranking.com\/blog\/long-tail-keywords\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/seranking.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Keyword Research","item":"https:\/\/seranking.com\/blog\/category-keyword-research\/"},{"@type":"ListItem","position":3,"name":"Understanding Long-Tail Keywords: How to Find the Best Ones and Use Them in SEO"}]},{"@type":"WebSite","@id":"https:\/\/seranking.com\/blog\/#website","url":"https:\/\/seranking.com\/blog\/","name":"SE Ranking Blog","description":"In SE Ranking SEO blog we talk about search engine optimization, digital marketing, and business processes: tutorials, case studies, and trends by SEO experts.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/seranking.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/seranking.com\/blog\/#\/schema\/person\/7a7ce42ba0df60ee7b3f276b7bfb34c6","name":"Andrew Zarudnyi","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/seranking.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2019\/11\/avatar-1-298x300-150x150.jpg","contentUrl":"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2019\/11\/avatar-1-298x300-150x150.jpg","caption":"Andrew Zarudnyi"},"description":"Andrew is an SEO and Content Marketing Expert, Editor, and Webinar Host at SE Ranking, plus a guest contributor across various marketing media. Andrew is passionate about content, marketing, social media, and SEO best practices and leverages his experience to help companies reach their global audiences more effectively. When he\u2019s not writing about SEO and marketing, he can be found spending time with his cat, enjoying a video game, watching too much soccer or playing the guitar (in that order).","sameAs":["https:\/\/www.facebook.com\/andrew.zarudnyi","https:\/\/www.linkedin.com\/in\/andrew-zarudnyi-a1aa33b7\/?original_referer=httpswwwgooglecom&originalSubdomain=ua","https:\/\/x.com\/https:\/\/twitter.com\/AndrewZarudnyi"],"url":"https:\/\/seranking.com\/blog\/author\/andrew-zarudnyi\/"}]}},"_links":{"self":[{"href":"https:\/\/seranking.com\/blog\/wp-json\/wp\/v2\/posts\/7161","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seranking.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seranking.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seranking.com\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/seranking.com\/blog\/wp-json\/wp\/v2\/comments?post=7161"}],"version-history":[{"count":0,"href":"https:\/\/seranking.com\/blog\/wp-json\/wp\/v2\/posts\/7161\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seranking.com\/blog\/wp-json\/wp\/v2\/media\/7162"}],"wp:attachment":[{"href":"https:\/\/seranking.com\/blog\/wp-json\/wp\/v2\/media?parent=7161"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seranking.com\/blog\/wp-json\/wp\/v2\/categories?post=7161"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seranking.com\/blog\/wp-json\/wp\/v2\/tags?post=7161"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}