{"id":55963,"date":"2023-11-23T09:37:48","date_gmt":"2023-11-23T09:37:48","guid":{"rendered":"https:\/\/seranking.com\/blog\/?p=55963"},"modified":"2025-06-05T13:39:12","modified_gmt":"2025-06-05T13:39:12","slug":"seo-team","status":"publish","type":"post","link":"https:\/\/seranking.com\/blog\/seo-team\/","title":{"rendered":"The Ultimate Guide to Agency-Based and In-House SEO Teams"},"content":{"rendered":null,"protected":false},"excerpt":{"rendered":"","protected":false},"author":313,"featured_media":56794,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[283],"tags":[],"class_list":["post-55963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-category-agency-growth-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SEO Team Breakdown: Agency vs. In-House<\/title>\n<meta name=\"description\" content=\"Find out the ins and outs of both agency-based and in-house SEO teams, from their responsibilities and setup structures to the pros and cons of each model.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seranking.com\/blog\/seo-team\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO Team Breakdown: Agency vs. In-House\" \/>\n<meta property=\"og:description\" content=\"Explore SEO teams\u2014tasks, structures, and pros\/cons of in-house vs. agency setups.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seranking.com\/blog\/seo-team\/\" \/>\n<meta property=\"og:site_name\" content=\"SE Ranking Blog\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-23T09:37:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-05T13:39:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2023\/11\/1200x630.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2400\" \/>\n\t<meta property=\"og:image:height\" content=\"1260\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Yulia Deda\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Yulia Deda\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"21 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/seranking.com\/blog\/seo-team\/\",\"url\":\"https:\/\/seranking.com\/blog\/seo-team\/\",\"name\":\"SEO Team Breakdown: Agency vs. In-House\",\"isPartOf\":{\"@id\":\"https:\/\/seranking.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/seranking.com\/blog\/seo-team\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/seranking.com\/blog\/seo-team\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2023\/11\/930\u0445690.png\",\"datePublished\":\"2023-11-23T09:37:48+00:00\",\"dateModified\":\"2025-06-05T13:39:12+00:00\",\"author\":{\"@id\":\"https:\/\/seranking.com\/blog\/#\/schema\/person\/3257f6efa212c71d4f23154bc20f5c45\"},\"description\":\"Find out the ins and outs of both agency-based and in-house SEO teams, from their responsibilities and setup structures to the pros and cons of each model.\",\"breadcrumb\":{\"@id\":\"https:\/\/seranking.com\/blog\/seo-team\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/seranking.com\/blog\/seo-team\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/seranking.com\/blog\/seo-team\/#primaryimage\",\"url\":\"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2023\/11\/930\u0445690.png\",\"contentUrl\":\"https:\/\/seranking.com\/blog\/wp-content\/uploads\/2023\/11\/930\u0445690.png\",\"width\":1860,\"height\":1380},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/seranking.com\/blog\/seo-team\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\/\/seranking.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Agency Growth &amp; 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