SEO Insights
Robots.txt file: What it is, how to set it up, how to check it
Oct 23, 2020 13 min read

Learn why you need a robots.txt file, which pages should be excluded from crawling with its help, and how to configure the file properly. Here, you'll find general robots.txt file contents requirements, information on the directives supported by popular search engines as well as some examples of robots.txt files.

Kelly Breland
SEO Insights
The ultimate guide to guest posting
Sep 28, 2020 38 min read

Quality guest blogging is time-consuming, and still, marketers are eager to invest their time into crafting guest articles. In this blog post, we’ve outlined the benefits that guest posting can bring along with some pitfalls you need to be aware of. Learn whether guest blogging is the right thing for you and if so, build your own impactful guest posting strategy based on the practical tips from SE Ranking team and SEO experts we reached out to.

Svetlana Shchehel
SEO Insights
The mechanics behind keyword clustering
Sep 22, 2020 15 min read

Keyword clustering gives you a clearer picture of what content to create and how to organize it across pages, what phrases to rank for, and how to promote different segments of your site. When done automatically in SE Ranking, it saves you time and allows you to group and analyze your semantics quickly and efficiently.

Anastasia Osypenko
SEO Insights
How to create and optimize a single-page website
Sep 09, 2020 21 min read

A single-page website allows you to be creative in design and attract visitors to one particular CTA but can be a pain in the neck when it comes to SEO. Despite the limitations, there are proven techniques for doing both on- and off-page SEO on your single-page site effectively.

Anastasia Osypenko
SEO Insights
Useful widgets for websites
Aug 28, 2020 18 min read

If you want to be successful online, you must offer services that your competitors aren’t. But how can you add value and make your website more functional for clients? Here we look at widgets, what makes them useful, and our top recommendations for widgets you should add to your website to make it more functional and fun.

Andrew Zarudnyi
SEO Insights
Proven methods for protecting content from being copied
Aug 19, 2020 11 min read

Images, texts, and videos have always been and will be copied. No website owner can prevent content theft. But what should you do if original content gets stolen? Find out how to prevent the content on your website from being copied by third parties by checking out these effective, proven methods.

Kelly Breland
SEO Insights
Patchwriting or paraphrasing plagiarism and how to avoid it
Aug 12, 2020 9 min read

Search engines have introduced new methods of evaluating content to rank top-quality niche sites higher and lower the ranking positions of irrelevant, thin-content websites. Check out this post to find out what patchwriting and paraphrasing plagiarism is and how you can avoid it by creating unique value content.

Kelly Breland
SEO Insights
Setting up ads on Google Maps
Aug 07, 2020 13 min read

You don’t have to spend a dime to add your company to Google Maps, and in the modern age, people may be standing right in front of your office or store and not know that it’s there because they’re glued to their phones. But with Google Maps, you can get the foot traffic you need. Here we look at everything you need to know to advertise your business on Google Maps.

Andrew Zarudnyi
SEO Insights
Website security 101: keeping your website safe from hackers
Jul 30, 2020 11 min read

Website security is not just a buzzword. Cyberattacks can do real harm to your website especially if hackers get their hands on your customers' data since massive data breaches are always associated with both financial and reputational losses. Taking website security lightly can also cost you rankings and traffic. In this guide, we've put together website security best practices that will help you protect your website.

Svetlana Shchehel
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