Google SERP
Nov 20, 2018

Unpacking SEO for the Google Local Pack

The Local Pack appears in almost 30 percent of all the first page SERPs, making it one of the most frequently displayed SERP feature. Given the presence of the Local Finder on the first SERP, we tend to skip the organic results since the block gives us all the info we need right away. This post explains what the Local 3-Pack is and how to get ranked in it.
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Google SERP
Oct 10, 2018

How Google’s personalized search works

Google's personalized search puzzles users who want to get a clear picture on their websites' rankings. In this post, we explain why positions in Ranking Trackers can vary from the ones you see in Google and give tips on how to try to neutralize Google's personalization factors.
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