Digital Marketing
Sep 28, 2020

The ultimate guide to guest posting

Quality guest blogging is time-consuming, and still, marketers are eager to invest their time into crafting guest articles. In this blog post, we’ve outlined the benefits that guest posting can bring along with some pitfalls you need to be aware of. Learn whether guest blogging is the right thing for you and if so, build your own impactful guest posting strategy based on the practical tips from SE Ranking team and SEO experts we reached out to.
14 comment
Digital Marketing
Aug 28, 2020

Useful widgets for websites

If you want to be successful online, you must offer services that your competitors aren’t. But how can you add value and make your website more functional for clients? Here we look at widgets, what makes them useful, and our top recommendations for widgets you should add to your website to make it more functional and fun.
6 comment
Digital Marketing
Aug 07, 2020

Setting up ads on Google Maps

You don’t have to spend a dime to add your company to Google Maps, and in the modern age, people may be standing right in front of your office or store and not know that it’s there because they’re glued to their phones. But with Google Maps, you can get the foot traffic you need. Here we look at everything you need to know to advertise your business on Google Maps.
3 comment
Digital Marketing
May 25, 2020

Packing a marketing toolkit to efficiently promote your website

With plenty of ways to promote your website in the modern digital landscape, the question is which techniques can help you get quick results and then maintain visibility online. In this post, you'll find two promotion plans to pick from depending on your goals and available resources. Every suggested strategy comes with actionable tips, so you'll surely know where to start.
8 comment
Digital Marketing
May 14, 2020

11 digital marketing metrics used in SE Ranking

At SE Ranking, we use several keyword, ads, and domain metrics along with our own algorithms and indexes to provide our customers with all the data they could possibly need to put together the perfect keyword campaign for both organic and paid search. Read all about it here!
6 comment
Digital Marketing
Oct 31, 2019

The past, the present, and the future of video advertising

Have you ever wondered if video is going through a renaissance? Streaming platforms are pushing out television. YouTube creators are becoming as famous as Hollywood celebrities. And video advertising is taking on a new dimension. You’ve made the right call when you decided to board the video revival train as it's the talk of the town now. In this article, we’ll shed light on the history of video ads and give you tips on how to make your videos work today and in the future.
1 comment
Digital Marketing
Nov 07, 2018

GDPR: The whats and how-tos

In May of 2018, the GDPR, or General Data Protection Regulation was put into action in the European Union. This regulation has tightened Europe's already strict laws about what businesses can and can’t do with people’s data. In return, it gives people more control over how their information is collected and used as companies have to make sure that all of their actions with it are justified.
2 comment
Digital Marketing
Oct 26, 2018

Understanding and using the bounce rate and exit rate

Google Analytics can be a very powerful tool in helping you understand your website’s overall performance. But if you don’t know what the metrics mean, you won’t be able to understand the data that’s right in front of you and take advantage of it. In this post, we take a close look at the bounce rate and exit rate.
6 comment
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