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Svetlana Shchehel

Blog with the latest news and best practices from SEO world
Svetlana Shchehel
36 Articles
Svetlana is a content marketer and editor at SE Ranking. Her interests span across digital marketing, SEO, and translation. She regularly shares her expertise on the SE Ranking blog and across various marketing media. Svetlana believes that complex notions can be explained in plain words and loves creating immersive stories. Svetlana spends most of her evening hours learning new languages, planning memorable trips, and petting her cat.
SEO Strategy
Feb 05, 2020

Estimating how long your SEO journey will take

There are just too many things impacting a website’s SEO growth, from the level of competition in your business niche to the volatility of SEO itself. In this post, I’ll outline the major factors that can either speed up or slow you down on your way to reaching your SEO goals. I hope that the different scenarios discussed here will let you understand where your website belongs and how fast you can feel all the benefits of doing SEO.
3793 views
12 comment
SEO Strategy
Jan 16, 2020

Why adding SEO to your startup’s gameplan is a must?

Running a startup means that you dream big and work hard to create an awesome product, but nobody knows about it just yet. This is why SEO exists. It remains a major source of targeted traffic that is also budget-friendly. Learn which other benefits SEO can bring to your startup and how to get started with your SEO journey.
5115 views
4 comment
SEO Strategy
Dec 09, 2019

Is negative SEO still a lethal weapon in SEO wars?

Staying at the top of the ranking ladder is tough, especially if your competitors try to throw you off the ladder by resorting to negative SEO methods. Learn which nasty tactics your rivals may use, how to protect your website from negative SEO attacks and how Google handles issues of the kind.
3357 views
8 comment
Technical SEO
Dec 02, 2019

The full anatomy of breadcrumb navigation

Breadcrumbs are one of the elements of website navigation that help users understand where they are on a website and, if necessary, help them get back to the previous site section. In this post, we’ll discuss which breadcrumb types exist, whether your site needs them and how to set them up properly.
8218 views
9 comment
Technical SEO
Nov 05, 2019

Mindful approach to running an SEO website audit

Whether you’re just working your way up the ranking ladder or Google already loves your website, an audit can help your website reach its full potential. Learn how different errors may impact your website's rankings and which issues to prioritize to get tangible results.
5919 views
5 comment
SE Ranking News
Aug 07, 2019

SE Ranking updates: July 2019

As you must have heard, July 2019 was the hottest month in recorded history. Now, as it gave way to August, let’s hope the dog days of summer are gone, Greenland ice sheet will stop melting, and we’ll all have a productive month ahead. SE Ranking team has some big plans to put into action, but for now, let us share July updates with you.
1935 views
8 comment
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